William Hill Bingo Turn Pink for Breast Cancer Care

Leading gaming company William Hill has teamed up with leading breast cancer charity Breast Cancer Care, to support their ‘Pink Fridays’ fundraising campaign as part of October’s Breast Cancer Awareness Month.

Gibraltar, Gibraltar, November 03, 2009 --(PR.com)-- Every day from the 18th to the 24th October, William Hill Bingo held a series of ‘pink ticket’ games. These were held every hour on the half hour in the community room, with 10% of all ticket sales on these games* donated to Breast Cancer Care. And in order to continue encouraging the Bingo community to turn pink, there will be an exclusive promotion where players can submit photos of themselves with their favourite pink item. William Hill Bingo will select 5 submissions to win £20 worth of bingo bonus and the winning pictures will be posted on the site. Hill’s spokeswoman Jennie Prest said, “With William Hill Bingo’s special pink ticket games, every time a customer clicks to play they will be helping to support Breast Cancer Care. We’re sure our fun-loving Bingo community will embrace our ‘Pink Fridays’ promotion, raising vital funds to ensure Breast Cancer Care can continue to support the growing number of people diagnosed with breast cancer every year in the UK.”

For more information about the campaign, please go to http://bingo.williamhill.com
(*William Hill Bingo will make a 1p donation to Breast Cancer Care (Registered charity in England and Wales 1017658, and Scotland SCO38104) via Breast Cancer Care Trading Limited (CRN 2681072) for every 10p Pink Ribbon Bingo Ticket sold in the ‘Community Room’ on the bingo.williamhill.com website during 18 October 2009 to 24 October 2009. Excludes Bingo Lynx)

It’s not too late for the bingo players to hold their own Pink Fridays event. Taking part is easy to do and can include anything from a tea break with pink food and drinks to wearing something pink to your morning meetings. Find out more by visiting http://www.pinkfridays.org.uk.

About Breast Cancer Care
is here for anyone affected by breast cancer. They aim to bring people together, providing information and support and campaign for improved standards of care. They combine the personal experiences of people affected by breast cancer with clinical expertise in everything we do. For more information or to make a donation, please visit http://www.breastcancercare.org.uk

About William Hill Bingo
Part of William Hill Online, the biggest online sports and gaming provider in the UK, William Hill Bingo continually provides its ‘Bingo Thrill’ to its customers. William Hill Bingo offers everything a bingo player could wish for. With 13 bingo rooms hosting 90 Ball, 80 Ball and 75 Ball bingo games to a wide selection of Games including slots, scratch cards and casino games. Plus if you like to chat then our chat rooms ensure you can stay in touch with all your bingo buddies.

WHG Trading Limited
Jennie Prest
+44 20 8918 3709