Clarksville, TN, November 19, 2009 --(PR.com
)-- Businesses wanting to capitalize on the benefits of free media publicity can now take advantage of a free resource to make the job easier—“3 Simple Steps to Getting Free Media Publicity.” The new ecourse being offered by former newspaper reporter and corporate PR professional Tracy Barbour, provides a crash course in how to use publicity to capture thousands of dollars worth of “free advertising” to promote a product, service or Web site.
Barbour is the author of the powerful new ebook, “PR POWER: Using Press Releases to Get FREE Publicity and More Web Site Traffic.” The book tells readers exactly how to write professional press release and distribute them online, where they can reach millions of journalists, bloggers and potential customers. The “3 Steps to Getting Free Media Publicity” course delivers some of the best concepts of the book in three convenient emails.
“I am very excited to offer “3 Simple Steps to Getting Free Media Publicity” because I know it will be highly beneficial to business owners, managers, entrepreneurs and independent professionals,” Barbour said. “It provides valuable insight into what it takes to get your news directly in front of the media, consumers and general public.”
Many businesses fail to leverage the power of free media publicity simply because they don’t know how, according to Barbour. The “3 Steps to Getting Free Media Publicity” is a great place to start. It takes a user-friendly approach and touches on critical topics, including:
How to write a professional, newsworthy press release that captures attention
How to distribute your press release to the most appropriate media outlet and the right contact person, so your news doesn’t get ignored.
How to properly follow up on your press release to get the best results
“Whether you are a PR pro or amateur, “3 Steps to Getting Free Media Publicity” can enhance your efforts to create professional, newsworthy press releases that result in free media publicity,” Barbour said. “And this can help you generate thousands of dollars is unpaid advertising, which is a major benefit in today’s tough economy.”
For more information about the “3 Simple Steps to Getting Free Media Publicity” ecourse, please visit www.PressReleaseWritingDistribution.com/resources.html.
About Tracy Barbour
Tracy Barbour, MSM, CEM, has published several books and numerous articles on a variety of business topics. A certified in Internet marketing, Barbour is CEO and founder of RightResponse eMarketing (www.rremarketing.com). Her Tennessee-based firm specializes in providing press release campaigns, professional copywriting and emarketing consulting to companies worldwide. Barbour is also a contributing writer for the Alaska Business Monthly magazine. She is a 21-year veteran of the public relations, marketing, advertising and copywriting industry.