First Rehab Life Names New "Executive VP & CFO"

Bruce Wallach joins the Executive Team.

Great Neck, NY, November 26, 2009 --( First Rehab Life (The First Rehabilitation Life Insurance Company of America) announced today that Bruce L. Wallach has joined the company as Executive Vice President and Chief Financial Officer (CFO). In this role, he will lead all of the company’s finance, accounting, actuarial, tax, treasury and audit functions.

Wallach brings over 25 years of broad-based financial management experience in the insurance industry. He began his career at TIAA-CREF, the leading national provider of insurance and financial services to employees in the education and research sector. Early on, he gained experience through a variety of actuarial and financial assignments and attained the professional designation, Fellow of the Society of Actuaries (FSA). Building upon that strong foundation, he went on to assume the position of Vice President, Corporate Finance, where he headed up vital functions including capital management, planning and analysis, financial reporting, corporate actuarial, corporate tax, cost management and rating agency relationships.

More recently, as a Managing Director with KPMG, LLP, a “big-four” accounting and consulting firm, Mr. Wallach led groups of professionals in providing actuarial, financial and risk management advisory services to leading insurance and financial services companies.

“Bruce is the ideal choice to take on the CFO role for First Rehab Life,” said Chief Executive Officer, Richard White. “His extensive financial management experience in the insurance industry and his actuarial background will allow us to achieve our company’s vision for growth while ensuring its continued financial strength, profitability and sound financial infrastructure.”

“I’m excited to join this organization and have the opportunity to work with its impressive leadership team to build on its success,” said Bruce Wallach.

Mr. Wallach is a graduate of Queens College and holds a B.A. degree in mathematics and economics. He is also a member of the American Academy of Actuaries.

First Rehab Life
Katrin Atienza