North Carolina Resident Needs your Pennies for Cancer Research

Cents for Cells campaign to benefit the International Myeloma Foundation. Multiple Myeloma Strikes 1,250 New Patients Each Month.

Southern Pines, NC, October 13, 2006 --(PR.com)-- Today, Southern Pines resident Beth Morgan announced the launch of her own Cent for Cells campaign, a fundraising initiative that raises one penny for each of her millions of stem cells harvested and stored during her cancer treatment. Proceeds will benefit the International Myeloma Foundation (IMF), a non-profit organization dedicated to improving the quality of myeloma patients while working towards prevention and a cure.

“People throw away their pennies every day and I believe those pennies can add up to be a significant contribution toward research to cure the rare disease of myeloma,” urged multiple myeloma patient Beth Morgan. “By raising one penny for each of my harvested stem cells, the Cent for Cells program can turn our stray pennies into hope for all who endure the challenges of myeloma and other types of cancer.”

Diagnosed with multiple myeloma in January of 2003, Morgan will undergo the harvesting procedure this month at Wake Forest University Baptist Medical Center (WFUBMC) to prepare her body for the retransplantation of the stem cells after chemotherapy, a procedure that can sometimes slow the growth of the disease.

The second most common blood cancer after non-Hodgkin's lymphoma, multiple myeloma strikes 1,250 new patients each month while 50,000 people in the United States live with the disease on a daily basis. Despite improvements in therapy, the five-year survival rate in multiple myeloma is only 32 percent and there is still no known cure.

“We are so grateful for Beth’s fundraising efforts,” said Susie Novis, IMF President. “Campaigns such as this raise significant dollars for myeloma research and patient programs every year.”

“As with all cancers, research is a critically important element in finding more effective treatments and cures to those suffering from this rare blood cancer. The fatigue, fear, and frustration of living with a debilitating disease will surely end one’s life prematurely if science is not funded to find new treatments,” said Morgan. “We just hope that our friends, neighbors, and all those who care about medical advancement will come forward and contribute to the IMF.”

Those interested in learning more about the experience of living with multiple myeloma and its treatments are invited to visit Beth Morgan’s blog at www.myelomablog.com.

Tax-deductible contributions to Cents for Cells can be made online by clicking on “Donate to the International Myeloma Foundation” at www.centsforcells.com or checks can be sent directly to the International Myeloma Foundation.

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CentsForCells
Elizabeth Morgan
910-695-0815
www.centsforcells.com
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