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Wireworld Cable Technology

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Wireworld® Introduces Platinum Starlight® Reference Standard Digital Audio Cables

Cooper City, FL, December 25, 2009 --( Wireworld Cable Technology has just introduced the Platinum Starlight digital audio cables, featuring solid silver conductors, molded carbon fiber connectors and new, patent pending, design and material technology intended to advance the art of digital music reproduction. Available in both 75-ohm and 110-ohm balanced configurations, the Platinum Starlight Digital Audio cables are new additions at the top of Wireworld's line, rather than an upgrade of existing models.

“Unlike the reliable data connections that support our computing needs, streaming digital audio connections are quite lossy due to the timing errors known as jitter,” comments Wireworld President and designer David Salz. "We’ve found that digital audio processors provide much better sound quality when the signal they receive has perfectly square waveforms, but conventional cables round off the waveforms, creating audible loss and distortion. The Platinum Starlight was designed to preserve the sharpness of the original digital waveforms, and thus provide superior fidelity.”

In a radical departure from conventional 75-ohm and 110-ohm cable designs, the Platinum Starlight’s DNA Helix™ internal structure (patent pending) utilizes a spiral array of flat conductors to minimize the electromagnetic field effects that cause waveform rounding in other designs. The flat conductors consist of parallel groups of Ohno Continuous Cast®, 99.99997% pure solid silver strands. The conductors are insulated with Wireworld’s Composite Dielectric Technology™, a proprietary formulation of materials that minimizes noise and dielectric interaction. The special electrical relationship created by these features allows Platinum Starlight to preserve the pristine sound of a direct connection.

Available now in both 75-ohm RCA and 110-ohm AES/EBU balanced configurations, Platinum Starlight Digital Audio cables may be purchased in standard and custom lengths, with the standard one meter cables selling for $1,499.95.

Wireworld Cable Technology, which was founded by renowned designer David Salz in 1992, is the premier provider of leading edge digital and analog cable technology for home audio and video, from HDMI and Displayport technologies to state of the art high-end interconnects and speaker cables. The company has an unmatched reputation for producing superior cables based on the use of objective perceptual testing, innovative patented designs, premium materials, and exceptional manufacturing quality. For more information, visit: or call 954-680-3848.

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Wireworld Cable Technology
David Salz

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