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Hincapie Sportswear

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Hincapie Sportswear Hires Moss Bay Group; Grows Sales Force


Greenville, SC, January 22, 2010 --(PR.com)-- Hincapie Sportswear (Hincapie), manufacturer and marketer of distinctive clothing for the performance cyclist, has hired the Moss Bay Group (MBG) as retail sales representatives for the brand in the Northwest. Effective immediately, MBG will represent Hincapie for retail cycling apparel and accessory sales to independent bicycle dealers in the states of Washington, Oregon and Idaho. MBG will also sell Hincapie custom cycling clothing to clubs and teams in their territory.

“We’re excited to add the Moss Bay Group to our sales team,” said Rich Hincapie, president of Hincapie Sportswear. “Nick and Jon are great guys and they know the bike business. They are motivated and they have successful dealer relationships in the Northwest that will help us grow sales in that area.”

MBG is comprised of longtime cyclists and Northwest natives Nick Barile and Jon Hernandez. The duo’s many years of experience as industry sales representatives and bike shop employees provides them with an intimate understanding of the retail bike business. In addition to Hincapie, MBG is currently working with Blue Competition Cycles as their northwest sales representatives in WA, OR, ID, and Vancouver, BC.

“We’re very excited to work with Hincapie Sportswear in 2010 and beyond,” said Nick Barile, Moss Bay Group Partner. “We feel that Hincapie is a good partner for us because they make some of the most stylish, performance cycling clothing in the industry. We hope to expand the retail business in the Northwest by promoting the brand and its superior quality. We also hope to maintain and expand the custom program by encouraging local teams to use Hincapie custom clothing.”

Dealers in WA, OR and ID are encouraged to contact the Moss Bay Group directly at (206) 850-0564 or trepicchi@gmail.com. Dealers can also contact Hincapie Sportswear at 866-359-4796. For additional information on MBG, please visit the company’s blog at mossbaygroupnw.blogspot.com

About Hincapie™ Sportswear, Inc.:
Hincapie™ Sportswear, Inc., headquartered in Greenville, S.C., is a manufacturer and marketer of distinctive clothing for the performance cyclist. The company creates premium, custom cycling apparel and accessories for competitive teams and clubs. Hincapie also manufactures a retail line of high-tech, performance cycling apparel and accessories available through bicycle retailers nationwide. The company also manufacturers Hincapie Skin Defense SPF 30 sunscreen and Hincapie Premium Denim. For more information, please visit www.Hincapie.com, www.HincapieSkinDefense.com and www.HincapieDenim.com.

About the Moss_Bay_Group:
The Moss Bay Group specializes in representing the finest brands in the cycling and outdoor industries and offers professional sales and marketing services in the Northwest. The company aims to bring manufactures and retailers closer together in order to provide better access to the consumer. For more information, please visit http://mossbaygroupnw.blogspot.com.

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Contact Information
Hincapie Sportswear
Steve Baker
864-400-3044
Contact
www.hincapie.com

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