Blanchard Schaefer Advertising & Public Relations Earns an Unprecedented 12 Service Industry Advertising Awards

National competition recognizes agency’s strategic and creative approach.

Arlington, TX, March 04, 2010 --( Blanchard Schaefer (BSAPR) today announced that it has won 12 Service Industry Advertising Awards (SIAA), representing a record win for the agency. Ninety percent of the entries submitted by BSAPR were recognized with an SIAA award. More than 1,400 entries were received from 300 advertising agencies and 900 institutions.

BSAPR’s award-winning performance spans work for seven clients, including:

Gold Awards
Magazine Ad-Series – Fort Worth Zoo for its “Adoption” campaign
Magazine Ad-Single – Grace Flight of American, two print ads received Gold
Television Ad-Series – JPS Health Network

Silver Awards
Magazine Ad-Single – American Medical Response
Magazine Ad-Single – City of Hurst
Magazine Ad-Series – Snelling Staffing Services

Bronze Awards
Outdoor/Transit – American Medical Response for its board at the Dallas Cowboys Stadium
Magazine Ad-Single – Arlington Convention & Visitors Bureau
Brochure – JPS Health Network – Connection Brochure

Merit Awards
Logo/Letterhead Design ¬– Arlington Convention & Visitors Bureau
Magazine Ad-Single – Snelling Staffing Services

“Winning a dozen awards in a highly competitive field is a tremendous homerun for BSAPR,” said Gary Hawthorne, vice president and creative director of BSAPR. “The SIAA awards represent a great depth of work for a diverse cross-section of clients. Overall, it has been a great year, both creatively and strategically speaking, so we’re more than pleased with the results, and most importantly, our clients have been as well. This recognition is a credit to our talented team and is a significant achievement for us all.”

In its seventh year, the SIAAs are judged by a national panel based on criteria for execution, creativity, quality, consumer appeal and overall advertising content.

About SIAA
Established in 2003, SIAA is the only advertising awards to specifically recognize the achievements of the service industry. SIAA recognizes the creativity and communication accomplishments of the service industry, which is continuing to make significant contributions to marketing and advertising.

About Blanchard Schaefer Advertising & Public Relations
Blanchard Schaefer Advertising & Public Relations, an award-winning strategic marketing services firm, offers a full array of advertising and public relations expertise and services with a focus in the healthcare, supply chain and logistics, health and beauty, multi-location/franchise, and travel and tourism verticals. Its client-tailored strategic marketing services include proficiency and innovation in research, identity/collateral development, branding, creative, media placement, news generation/dissemination, media relations and trade show and speaking engagement coordination. Based in Arlington, Texas, Blanchard Schaefer serves clients across the United States. For more information, visit

Blanchard Schaefer Advertising & Public Relations
Thomas Moore