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PcPools Renews with buySAFE Program

PcPools confirms that it is now a representative customer for Buy Safe.

St. Paul, MN, March 18, 2010 --( PcPools, one of America’s leading direct marketers of above ground pools and pool supplies for residential and commercial pool owners confirms that it has renewed its partnership as a client of buySAFE. A buySAFE Seal on a merchant's website or marketplace item listing indicates that the merchant has:

passed the rigorous buySAFE Certification Process to ensure they are trustworthy and reliable;
agreed to allow buySAFE to continuously monitor their performance in every transaction; and
qualified to guarantee their transactions with a bond from buySAFE and its surety partners — Liberty Mutual, Travelers, and ACE USA.

Marketing Director Ted Robinson had this to say, “Due to some internet horror stories, some consumers are still reluctant to make an online purchase. Here at PcPools we have always guaranteed satisfaction to our pool supply consumers, but now we have the approval of the world’s only third-party endorsement of reliability that is backed by a bond guarantee. We believe this gives our customers much more confidence and security in making an online purchase with PcPools. It is important to assure online shoppers that the merchant is reputable and that their credit card information and identity are safe. Having this additional buySAFE program provides the ability for the e-shopper to purchase insurance for added security”. PcPools wants to be considered a very safe, secure and reliable place to buy swimming pool supplies and equipment.


PcPools is one of America’s leading multi-channel direct marketers of swimming pool supplies and equipment to the residential and commercial swimming pool markets in the United States. Founded in 2000 by a leading executive in the pool supplies industry, it has since been dedicated to providing residential and commercial pool owners with high quality swimming pool supplies and equipment at warehouse direct prices. PcPools product line includes above ground pools, automatic pool cleaners, pool liners, pool heaters, pool chemicals, pool covers and accessories, all of which are sold through catalog and internet channels. PcPools’ strong relationship with leading pool supplies manufacturers and distributors creates a truly unique product offering of quality and value for its customers.

About buySAFE

Headquartered in Arlington, Virginia, buySAFE ensures risk-free online shopping. Backed by the strength of its surety partners Liberty Mutual, Travelers, and ACE, buySAFE certifies online merchants to ensure they are trustworthy, monitors them continuously and guarantees shoppers’ purchases with bonds up to $25,000. By providing merchants with the world’s only explicit third-party endorsement of reliability that is backed by a bond guarantee, buySAFE has been proven to increase buyer confidence and improve merchant economics. buySAFE Merchants typically enjoy higher website conversion, more repeat buyers and a stronger ROI on all their marketing dollars. For more information visit or call (888) 9-BONDED.

Note to Editors: If you are interested in viewing addition information about PcPOOLS or the buySAFE program please visit following website:

For additional information contact:

Ted Robinson
Marketing Director

Contact Information
Ted Robinson

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