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IDX, Inc.

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Custom IDX Search Tools Simplify and Personalize the Online Real Estate Search for Home Seekers

IDX Broker uses its custom IDX solution to develop a sense of ease and efficiency for consumers executing their real estate search online.

Eugene, OR, March 20, 2010 --( The IDX, Inc. team announces today its newest client addition John R. Wood's Roger Brunswick in joining the ever expanding database of real estate agents and brokers choosing to incorporate a custom IDX solution into the search function of their websites, developing a simple and time efficient way for home seekers to execute their real estate search online. This unique IDX Broker software has the technology to extract raw listing data from the Sunshine MLS (SSMLS), and formats the information to be viewed as a seamlessly integrated and easily searchable part of Brunswick's website. Potential home buyers in the Bonita Springs, Florida area will then have access to and endless amount of the most up-to-date property listing information on the web, and all without ever being redirected from Brunswick's site.

Comprehensive and innovative search options displayed throughout Brunswick's website provide home seekers with the most informative and user-friendly real estate search on the web. An advanced search option enables clients to customize their search to as little or as much detail as they desire with browsing options such as: heating/ cooling system, view, pool, exterior, roof type, flooring, appliances, landscaping, driveway, neighborhood, number of rooms, storage space, school district, landscaping and much more. Consumers then have the option to save their specified search preferences and receiving automatic email updates the moment a property matching their specifications becomes available on the SSMLS.

With access to his own personal administrative login page, Brunswick has the ability to view his website visitors saved search information, giving him the resources to not only get to know each individual on a more intimate level, but also developing a more face-to-face feel and sense of personalization, which is often lost when dealing with real estate online. It is here that he has the ability to control the look, layout, design and search options available, supplying him with the opportunity to incorporate a unique branding throughout each page of his site. Brunswick will also receive daily MLS updates, coming directly from the SSMLS, regarding property additions and removals, as well as price increase and decreases.

About Roger Brunswick
“An Ohio native, I have been a resident of Bonita Springs since 1993. As a board member of The Cracker Cove Homeowners Association for 7 years, I have served as its President for the past 4 years. With over 40 years of sales and marketing experience I want to assist those persons looking for their piece of paradise in Southwest Florida.”

About IDX, Inc.
Based in Eugene, Oregon, IDX Inc. is nationally known as a leading provider of real estate search applications. IDX, Inc. actively manages over $1 trillion worth of active listings data from over 340 Multiple Listings Services (MLS). IDX Broker is IDX, Inc.’s principle real estate software utility and myAgent IDX is its principle mobile application available for the iPhone. The easy to manage and customizable software helps real estate professionals display home listing data from their multiple listing service (MLS) on their individual and/or office websites. For more information on all the services provided by IDX, Inc. please visit

Contact Information
IDX, Inc.
Cara Anderson
PO Box 71866
Eugene, OR 97401

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