Oxford, United Kingdom, March 28, 2010 --(PR.com
)-- The Oxfordshire PR agency was appointed following a competitive pitch and is tasked with delivering a PR programme that focuses on the expertise of MacIntyre Hudson’s principals in fields such as tax and counter fraud and for sectors such as travel, legal and healthcare.
Work has just begun, with the PR consultants at BOTTLE PR focusing on the upcoming budget, as well as issues facing the construction industry.
Carole Scott, Director at BOTTLE PR, says: “The job of our PR consultants will very much focus on the people within MacIntyre Hudson. Their experts aren’t afraid to take strong lines and make bold comments. It makes our job much easier, as their people stand out from the crowd. The aim is to build the firm’s thought leadership in the national and vertical sector press, as well as giving PR support to MacIntyre Hudson’s regional offices.”
Eva Bärnheim, National Marketing Manager at MacIntyre Hudson says : “When we started the project of finding a new PR agency we quickly realised how competitive the market is. There is no shortage of PR agencies to choose from, but we were surprised to find how many firms are continuing to put forward a very standardised PR offering. We had set out to find a PR agency which could help us communicate and connect with our audiences across all different channels and we were very impressed with Bottle PR’s 360 degree view of PR - their attitude and readiness to embrace and incorporate social media and other tools into the PR mix. And apart from being very professional they are nice, approachable and fun to work with.”
About BOTTLE PR
BOTTLE PR is an award-winning, medium-sized, straight-talking PR agency with a deliberately diverse client base spanning consumer, business-to-business and technology.
Listed as one of PR Week’s top 150 UK PR agencies and as one of the top 50 UK PR agencies outside London, BOTTLE PR offers its clients bespoke and tailored PR campaigns.
BOTTLE PR prides itself on its strong team ethos, its non-egotistical culture and the credibility and trust it has gained from media and clients alike. It offers a hands-on, results-focused and intelligent approach, and its business model means that clients’ accounts are actively worked on by PR consultants with years of relevant PR experience.