Mathson Receives Certification in Inbound Marketing

Mark Mathson of Keenpath received his Inbound Marketing Certification from Inbound Marketing University

Great Falls, MT, March 31, 2010 --( Inbound Marketing University awards the Inbound Marketing Certification to Mark Mathson, President & Founder of Keenpath, as part of its comprehensive Internet marketing training program (

This certification acknowledges Mathson’s proficiency in inbound marketing principles and best practices. These principles include: blogging, search engine optimization, social media, lead conversion, lead nurturing and closed-loop analysis.

Mathson joins an elite group of Inbound Marketing Certified Professionals. In total, 1,300 individuals have successfully passed the IMU program.

To complete the Inbound Marketing Certification, Mathson completed 16 in-depth classes covering each facet of inbound marketing and passed a comprehensive certification exam. (View the full list of classes:

The courses are taught by a knowledgeable faculty of professors, including New York Times’ best-selling author Chris Brogan, Google’s Analytics Evangelist Avinash Kaushik, Internet celebrity Gary Vaynerchuk, best-selling author and international speaker David Meerman Scott, and more. (View all professors:

This certification is administered by HubSpot.

About Keenpath
Keenpath is an Internet marketing and social media marketing company that helps businesses get found on the Internet, initiate more leads and convert a higher amount of those leads into customers. Keenpath helps guide your company goal of finding qualified prospects by instituting best practice search engine optimization, blogging and social media campaigns. Based in Great Falls, Montana, Keenpath can be found online at

About is an online community and certification program for marketers. The site’s content teaches a new style of marketing that emphasizes business uses of social media, content creation and search engine optimization for marketing. is hosted and moderated by HubSpot, Inc. Register for at

About HubSpot
HubSpot, Inc. provides Internet marketing software that helps businesses get found online, generate more inbound leads and convert a higher percentage of those leads into paying customers. HubSpot’s software platform includes tools that allow professional marketers and business owners to manage search engine optimization, blogging and social media, as well as landing pages, lead intelligence and marketing analytics. Based in Cambridge, MA, HubSpot can be found at HubSpot’s free marketing tools can be found at

Mark Mathson
(406) 205-4040