L. Hunter Lovins to Keynote NC State Meeting on Innovations in Sustainability

Sustainable business authority and advocate L. Hunter Lovins will be the keynote speaker at the Center for Innovation Management Studies (CIMS) spring meeting Wednesday, May 26 at 7 p.m. at the Pavilion at the Angus Barn in Raleigh, NC.

Raleigh, NC, May 13, 2010 --(PR.com)-- Ms. Lovins is president and founder of Natural Capitalism Solutions, which works with leaders to create innovative, practical tools and strategies to help companies, communities and countries become more sustainable. An author of nine books and countless papers, Lovins was named a Hero of the Planet in 2000 by Time magazine and a 2010 “Green Business Icon” by Newsweek.

Her address is open to the public, but reservations are required. The public is also invited to daytime presentations and workshops that CIMS is sponsoring on May 26-27. The theme is sustainability, which today is critical to businesses for protecting human capital and natural resources. Attending the meeting presents a unique opportunity for business leaders to gain insight and expert advice on how innovation management and innovation practices play a role in sustainability issues that every company is challenged with today.

“We are delighted to have such a renowned figure as Ms. Lovins at our meeting. Our ground-breaking work and proven innovation practices are why Ms. Lovins and many influential business leaders are participating in our meeting,” says Paul Mugge, Director of CIMS. “We chose sustainability as our theme not only for its timeliness and relevance, but because it’s an area ripe for innovation. The companies that make up our membership roster want to achieve breakthroughs with business practices while becoming even better stewards of all the resources they have at their disposal.”

Other noted speakers include leading sustainability futurist Dennis Walsh, a widely published writer and sought-after speaker and consultant specializing in renewable energy, social entrepreneurship and green philanthropy. He is the former publisher of Green at Work, a magazine focused on encouraging environmental and social sustainability on a corporate level, and former editor of America’s GreenHouse.

Other presenters include:

- Lee Woodard, principal of Next Right Decision LLC, who will speak to the concept of the integrative bottom line (also referred to as the triple bottom line).
- Mark LaCroix, executive vice president of business development at CarbonNeutral, who will address generating business value through effective carbon management.
- Dr. Nick Hamon, vice president of product & sustainable development, Bayer Crop Sciences, who will speak on how to align a large company around a common strategic and cultural goal.
- Arlan Peters, sustainability manager, Novozymes North America, who will discuss building capabilities that will make a difference.
- Dianne Fodell, program director, innovation & university relations at IBM, who will talk about how to build a smarter planet.
- Paul Sheldon, a colleague of Lovins’ at Natural Capitalism Solutions, who will present ideas on energy, water, food and national security in the 21st century.
- Nathan Shedroff, designer and faculty member (chair) at the California College of the Arts, who will speak on systems strategy and the “dictionary” of sustainable management.

Attending the conference

The public portion of the spring CIMS conference runs from Wednesday, May 26, through Thursday, May 27; attendance is limited. Most sessions will be held at the Downtown Raleigh Marriott Hotel. The cost is $300 for the general public and no charge for NC State faculty, staff, students and CIMS researchers. Registration fee is a flat fee, allowing guests to pick and choose individual sessions they want to attend, including the keynote address. For more information or registration information, see the innovations in sustainability event listed under register now at http://cims.ncsu.edu.

About CIMS

The Center for Innovation Management Studies (CIMS) is the leading authority on innovation management and innovation research and represents a unique convergence of academia and industry. CIMS creates, synthesizes and disseminates information on innovation management, focused on today’s business challenges. It also helps develop current and future generations of innovation-management researchers and practitioners. Founded in 1984, CIMS is dedicated to fostering a collaborative environment among scholars, researchers and business executives. Its location helps advance this mission: CIMS is housed in the College of Management at NC State in the vibrant, technology-rich Research Triangle Park region of North Carolina. For more information, visit the CIMS web site at http://cims.ncsu.edu.

NC State College of Management, CIMS
Michelle Grainger