Londonderry, United Kingdom, June 04, 2010 --(PR.com
)-- Following on from its success in the US, Australia and Canada, Shains is the hottest new craze in customisable accessories to hit the UK. Made from recycled materials and recyclable when you are finished with them, Shains is an all round winner.
There is a wide range of accessories to choose from, in a variety of colours, including starter kits, bracelets, cuffs, necklaces, keyrings and brooches. The accessories are bought with charms (letters/icons) that are attached onto them, enabling you to create whatever message you like. Charms can be swapped and traded with friends and family and with all the cool letters and icons, there are endless possibilities for you to Say It, Wear It, Mean It! The bracelet and cuff starter kits contain the entire alphabet and seven icons and are the ultimate kit for “starting to shain.”
Maire Gallen from Tick Tock Trading commented "Children, tweens and teens everywhere are starting to Shain. They just love the product, as do I. I have a wristband and a keyring that both say smile. There is nothing quite like the excited reaction of a child when they get Shains and sit down to start making up their words. The range really encourages creativity, interaction and self expression and because the elements are interchangeable, you can make up hundreds of different statements, giving you great value for money and a new phrase for every day of the year.
"I spent a considerable amount of time researching new products to bring into the UK market after I returned from a year travelling and working in Australia, New Zealand and Asia. It is difficult these days to find something that has not already been done. When I came across Shains, I instantly loved the range and tested it out on my nieces and nephews. It was instant hit and I wasted no time in securing the distribution rights to it. There is nothing similar to Shains on the UK market, so we are really excited about introducing a unique new product. We are also launching lead free metal letters and icons in the Autumn. The metal range will bring a new wave of ultra cool customisable accessories for the tween and teen market and we envisage them being a huge hit in the UK."
The new Shains website for Europe, www.shains.co.uk, launched today. On the site you can buy your Shains, get some ideas on how to Shain or send in your photos of you making, wearing and trading your Shains. You can also follow Shains Europe on Facebook www.facebook.com/shains.europe and make some noise by letting them know what Shaining activity is happening in your part of the World or perhaps share any cool new ideas that you and your friends have for Shains. If you become a friend of Shains on Facebook between now and the end of June, you could be in with a chance of winning a Shains starter kit.
Maire continues to say “We are thrilled with the launch of our new Website and with the work we are doing with The Teaching Awards in the UK on a national prize draw for Shains. For each pupil that goes online to The Teaching Awards website to say thank you to their teacher, they will automatically be entered into a daily prize draw to win a Say It, Wear It, Mean It Shains wristband. This prize draw will run for the month of June.”
Shains is a great gift item and with each Shains sold it is nice to know that a percentage of the net profits are donated to environmental organisations. The range is available on www.shains.co.uk and at selected retailers nationwide.