Collaboration in Creating 3D Content

3DreamTeam and Donya Labs Announce Partnership in 3D Model Optimization. Donya Labs® (www.donyalabs.com), the premium provider of automatic 3D-optimization solutions, and 3DreamTeam (www.vizerra.com), creator of 3D worlds based on proprietary Vizerra platform, today announced that 3DreamTeam has licensed Donya’s Simplygon® for Vizerra to improve the content-creation pipeline.

Linloping, Sweden, July 16, 2010 --(PR.com)-- Computer hardware capacity is increasing at a steady rate, enabling creation of more and more stunning visual 3D-graphics experiences and end-user demands for stunning high-quality 3D increases. Developers of “serious games” and other interactive 3D applications are looking towards the leaders in 3D visualization - the video-game developers – for technology and software to visualize photorealistic, three-dimensional interactive models, such as the locations in Vizerra that are produced by combining data from 3D scanners and artist-generated content.

Much like a video game that utilizes advanced 3D graphics to create a rich experience for the end user, more and more art is needed for high-definition 3D visualization. As an effect, a large part of the production cost is manual work related to first creating 3D content and then optimizing it to make an application run at higher frame rates and on different platforms. Used by, and developed in collaboration with, professional game developers, Simplygon enables developers to eliminate these tedious and time-consuming tasks, speed up games to higher frame rates, enable visualization of larger scenes and literally save millions of dollars in production.

“Recent trends show an increasing demand for 3D content. We are using the best technologies to perform high-quality 3D with the optimized polygons. Having licensed Simplygon for Vizerra we improve our optimization process which leads to a good performance with high visual quality. We are glad to see Donya Labs in our community network and look forward to further productive cooperation,” said Arman Gukasyan, the CEO of 3DreamTeam.

“The collaboration between our companies sends an important message to the industry,” says Dr. Mahiar Hamedi, CEO of Donya Labs. “The costs for producing real-time 3D games and applications are rising as a direct effect of the amount of content needed, and alternative ways of content production are necessary for modern games and serious games development. The industry becomes dependent on new technology and solutions for reusing existing data or rapidly generating 3D content from scanners which, in turn, puts emphasis on the importance of automatic 3D optimization to cut out unnecessary costs and streamline content production.” He continues by saying that “3DreamTeam has realized this and we are proud of this collaboration and looking forward to a long business and technology relationship.”

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