STA Travel Maximizes Website Uptime with Zeus

Zeus’ traffic management solution helps STA Travel deliver a superior online experience for customers worldwide.

Cambridge, United Kingdom, July 21, 2010 --( Zeus Technology, the only pure software-based application traffic management (application delivery controller) company, is helping STA Travel provide a much faster and highly accessible website. The world’s largest travel company for students and young people, is using Zeus Traffic Manager to ensure its website is highly performant, so customers receive an excellent experience when browsing and booking travel online.

With websites hosted in the UK and the UK website receiving around 5,000 page element hits per minute from the EMEA region alone, STA Travel turned to Zeus for support because access to the company’s website was slow. In addition, peaks in online traffic from promotional campaigns became difficult to manage.

STA Travel chose Zeus over alternative hardware-based products, because its software solution was cost-effective, quick to deploy and easy to configure. The rich set of features, including content caching, has negated the need for STA Travel to purchase additional web servers, resulting in significant cost savings.

Andy Mills, CIO, STA Travel Group, explains, “Ensuring our site can cope with peaks in traffic and deliver an excellent level of service is critical as customers won’t hesitate to go elsewhere if their needs can’t be met quickly. The Zeus solution has given us the control and visibility needed to significantly improve our website performance. The detailed monitoring and reporting metrics has also given us powerful insight into traffic patterns and what users are doing when visiting the site.”

Paul Brennan, CEO, Zeus Technology, comments, “When it comes to providing a service online, it’s critical that organizations such as STA Travel, take every possible step to ensure customers don’t grow frustrated if a website slows or incurs downtime. Our application delivery controller software intelligently manages and prioritizes web traffic, providing a fast, reliable, secure web presence, which will ultimately help strengthen a company’s brand reputation and customer loyalty.”


About STA Travel
STA Travel is a global travel specialist with 30 years experience advising young people on holidays and adventures abroad. They offer a unique range of flights, accommodation, tours and expeditions in 90 countries and send over 6 million passengers away each year. STA Travel has over 400 branches worldwide. Visit for details on all products and services.

About Zeus Technology
Zeus software enables our customers to create, manage and deliver exceptional online services in Physical, Virtual and Cloud environments. Implementing a Zeus solution allows organizations to visualize and manipulate the flow of traffic to their web-enabled applications, thus ensuring a consistently robust web infrastructure. Coupled with the ability to deploy new online services very quickly, Zeus helps provide the competitive advantage businesses need, by making their online services faster, more reliable, more secure and easier to manage. Zeus software can be deployed on industry standard hardware, virtual machines and any Cloud platform, making it the right strategic choice for today and tomorrow. Zeus holds strategic partnerships with world-class companies such as Amazon Web Services, Dell, HP, IBM, Intel, Joyent, Logicworks, Oracle, Sun, Qualcomm and VMware. Zeus powers over one million website infrastructures across the world including, the BBC, BT, Comic Relief, Domino’s Pizza, Gilt Groupe, ITV,, See Tickets, STA Travel and Virgin Media. Zeus is in a unique position to assist any business looking to enhance their mission-critical Internet service infrastructure. For more information, visit

Press contacts for Zeus
UK, Europe and Asia Pacific
Kate Hamilton, Stuart Wragg and Alice Crook
T. +44 (0)207 608 2500

Juliana Allen/Meredith Eaton
March Communications
+1 617 960 9880 / +1 617 960 9877 /

Press contact for STA Travel
Carly Gibb or Alia Jamal at STA Travel Press Office - Hill & Knowlton
+44 (0)20 7413 3709
Zeus Technology
Helen Bainton
+44 1223 525000