GolfTEC Expands Into Canada

The Undisputed Leader in Golf Instruction Plans 33 More Locations

Denver, CO, July 28, 2010 --( GolfTEC, the undisputed leader in golf improvement, announced today that it finalized a Master License Agreement with Green Room Golf, expanding its geographical footprint beyond the U.S. and Mexico into Canada. The first Canadian GolfTEC Improvement Center is planned to open this fall in Vancouver, BC.

Fifteen years ago, GolfTEC created a completely unique and highly effective way of teaching golf. The comprehensive approach, now known as the Proven Path, grew from one location in Denver to become the largest golf improvement company in the world. Today GolfTEC has taught over 2.3 million lessons and delivers a consistent 95% success rate. Their 140 locations span the US from coast to coast and into Mexico.

Today GolfTEC expands its presence into Canada with a Master License Agreement with Green Room Golf.

"Canadians are very passionate about their golf and we are pleased to expand into Canada's tremendous golf market," said GolfTEC CEO and Co-founder, Joe Assell. "Thousands of Canadian clients have already experienced GolfTEC's Proven Path while on vacation in the United States, so we are very confident that we can deliver the same success rate in Canada that we have in the U.S."

Canada holds significant opportunity for GolfTEC due to its large population of avid golfers. A 2006 Ipsos Reid study reported that over 21% of Canadians over the age of 12 had participated in golf within the last year. This number is more than double the participation level in the United States. And with Canada's extended offseason, Assell feels that it will be a perfect fit for GolfTEC's indoor improvement facilities.

"Our clients have enjoyed considerable success in game improvement at our facility and we noticed that GolfTEC had a similar philosophy," said James Suttie, CEO and Chairman of Green Room Golf Performance Centre. "Their fact-based methodology, significant buying power, and back office capabilities provide us a way to scale best-in-class improvement across Canada in a short time period. Acquiring the rights to Canada was a natural decision."

The agreement includes plans to open a minimum of 33 GolfTEC Canada Improvement Centers throughout the country. GolfTEC Canada plans to offer franchise ownership opportunities in a number of markets.

About GolfTEC
GolfTEC is the undisputed leader in golf improvement, teaching 20% of all U.S. lessons annually and delivering a consistent 95% success rate. They are the Proven Path to Proven Results. GolfTEC's Certified Personal Coaches have given millions of lessons to more than 200,000 clients and their Improvement Centers are found in all major US cities and Mexico. The Proven Path includes fact-based diagnosis, sequential lessons, video-based practice, advanced retention tools, and precision-matched clubs. Only GolfTEC has all five of the factors needed for maximum improvement and lasting results. For details, visit or call 877-4-GOLFTEC.

Chris Kuebrich