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Paperless Trail Launches Location Intelligence Tool

Business Mapper, a location intelligence tool was recently launched in the market by Paperless Trail Inc. --- the leading Philippine based digital mapping and GIS applications developer.

Makati City, Philippines, November 23, 2010 --( Paperless Trail Inc., a leading Philippines based digital mapping & GIS applications developer, recently unveiled Business Mapper a tool that helps businesses visualize location of their customers, saturation, supply chain and other location sensitive operations or activities.

Business Mapper provides data visualization solutions that seamlessly combine digital maps with the users corporate data allowing them to harness the power of location intelligence. Business Mapper is used for Branch Planning or Franchise Location Planning, Customer Mapping, Demographic Analysis, Crisis & Emergency Responses, Proposed Projects & Sites, and Asset Mapping.

“In the Philippines, there is a huge gap in terms of access to digital commercial data. Private business, government agencies or research agencies have to invest a lot of time and effort in finding the proper data sources.” - Jay Edades, PTI Technical Director

Business Mapper is preloaded with detailed and comprehensive GPS maps of the Philippines. Users can also avail of a wide range of value added subscription based data layers such as Risk, Demographics etc.

About Paperless Trail Inc.:
Founded in 2003, Paperless Trail Inc. is a systems integrator and applications developer specializing in digital mapping, GIS (geographic information systems) applications, and Document Imaging and Digitizing. The company has created GPS Location Intelligence solutions for multiple industries including FMCG (fast-moving consumer goods), healthcare and pharmaceutical, franchising, banking and finance; and for many companies including Unilever, Kimberly-Clark, and Bancnet.

Paperless Trail Inc. is a member of the Quadra Alliance - the premier IT solutions and services in the Philippines.

For additional information on Business Mapper, contact Ms. Michelle Alcazar at (02) 893-5951 or visit our website at:

Contact Information
Quadra Alliance
Gino Yturralde
+63 02 896 9315

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