Rainbow Communications Becomes Vancouver Coast Marketing

Vancouver, Canada, August 05, 2010 --(PR.com)-- Vancouver based Internet Marketing Service Rainbow Communications has re-branded and changed it's operating name to Vancouver Coast Marketing. The services being offered has also expanded to include website development and web hosting, in addition to the SEO and Google AdWords management it has provided to clients in Vancouver and across Canada since 2004.

Owner and principal consultant Michael Owen explained that the name change was driven by the recent changes in the Google algorythm, and the increasing importance of relevant keywords in your company and domain name in order to reach the top rankings in competitive arenas, such as the Vancouver business market.

"We don't sell "rainbows," and the word "communications" is more a public relations term, and not related to the services I provide. It made it really unclear from the business name what services were being offered. The domain 'RainbowComm.com' also led to confusion and misspellings because of the double 'm' at the end. The new business name also ties the company closer to our Vancouver Business Directory at VancouverCoast.com, which I have owned and operated since 2007." The new name and website went live on July 29th.

About VCM: Vancouver Coast Marketing provides Google Certified AdWords account set-up, optimization and on-going management, as well as proven organic search engine optimization (SEO) guidance and services. Additional services offered include: content creation, site development, affiliate marketing and website usability testing and conversion analysis. Visit us on the web at VancouverCoastMarketing.com for details and to request a complimentary website review and evaluation.

###