Raleigh, NC, August 15, 2010 --(PR.com
)-- Patty Briguglio, president of MMI Public Relations (http://www.mmipublicrelations.com), a Raleigh-based full-service public relations firm, has announced that the firm has been named the public relations agency of record for Longistics (http://www.longistics.com), a full-service provider of global logistics solutions. MMI Public Relations will assist Longistics in developing and implementing a public relations campaign, including media relations, strategic planning, community relations and social media strategy. MMI’s public relations campaign will focus on increasing overall awareness for Longistics, as well as implementing focused outreach campaigns in several key vertical markets.
Located in Research Triangle Park, N.C. and founded in 1984, Longistics is a full-service provider of global logistics solutions that specializes in cold-chain logistical support and problem solving services for a broad range of pharmaceutical manufacturers and distributors of high value, high security products. A leading provider of third-party logistics, the company has a worldwide reach and growing presence in China, and other emerging markets around the world. Longistics provides transportation, warehousing and Foreign Trade Zone management operations at FTZ 214, located in the Global TransPark, and FTZ 93, located adjacent to the Raleigh-Durham International Airport. Capabilities include: supply chain studies, vendor managed inventories, transportation, technology, infrastructure, FTZ zone operations, domestic warehousing services, order fulfillment, kitting and sub-assembly, and value-added programs. The company is led by co-founders Pat and Duane Long.
“We are excited that Longistics has selected MMI to assist in their public relations strategy,” said Briguglio. “With as much promise and innovation this company already possesses, we can’t wait to get started on helping present Longistics to the local community and on a global scale.”
About MMI Public Relations
MMI Public Relations is a Raleigh-based, full-service PR firm that helps its clients start big conversations and make powerful connections. With a strong base in traditional public relations tactics, MMI has strategically evolved into a market leader in emerging PR tools such as social media, online video and podcasting. MMI works with firms and individuals in a wide spectrum of industries across the nation. Ranked among the state’s top PR firms and in the top 10 percent nationally, MMI is the recipient of more than 50 awards in the public relations arena as well as in the community. For more information, call 919-233-6600, visit the MMI Public Relations Web site at http://www.mmipublicrelations.com or the MMI Public Relations Blog at http://www.mmipublicrelations.com/blog.
MMI Public Relations