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Authentik Artists Inc.

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Southern California Rock Act We Are the Arsenal Will be Releasing Their Highly Anticipated New EP There Will Come Soft Rains September 7th Through Authentik Artists


Los Angeles, CA, August 29, 2010 --(PR.com)-- There Will Come Soft Rains is the new six song EP from We Are The Arsenal (WATA) available on iTunes on September 7th via Authentik Artists. The EP is the follow up to their successful 2009 debut CD They Worshipped The Trees. There Will Come Soft Rains is already garnering the attention of press and fans alike. The EP will be streamed exclusively the week of Sept. 7 on Purevolume.com and AOL Radio's New Alternative First has added the first single "Strangers" to their playlist.

There Will Come Soft Rains is a more mature effort and an obvious musical progression. No synthesizers, No Auto-Tune. Just rock and roll. Thought-provoking, forward-thinking rock music with undeniable hooks and a firm message. The lyrics are personal, poignant, and evoke a sense of melancholy and urgency encouraging the listener to look closer at the world around them and not be afraid to ask questions. Tracks from the EP including the first single "Strangers" and "Circling Vultures" can be heard on the band's website www.wearethearsenal.com.

Fans of the band will find an immediate resemblance to the WATA of old but also a noticeable progression on There Will Come Soft Rains. The six tracks on the album still hold firm to the band’s trademark melodic aggression and brutal gang chants, but also introduce more of a calm beauty found in bands like Jimmy Eat World and Death Cab For Cutie.

The release of There Will Come Soft Rains is just another in a long line of high points for the band this year. WATA has been featured on the World Famous KROQ as band of the Month (May 2010) in addition to constantly spinning the band's first single "So Long," off They Worshipped The Trees LP. Other rock stations in Las Vegas, San Diego, and the Inland Empire picked up the band's cover of Pat Benatar's "Love Is a Battlefield." Their music continues to be featured on MTV's network shows such as "Hard Times of RJ Berger"and "Real World/Road Rules Challenge: The Ruins." You can also hear the WATA track "Sound The Alarms"on the upcoming MotoCross video game on XBOX and PS3.

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Publicity
Lisa Vega
213.237.3075
Lisa@LisaVegaGroup.com

Label Relations
Bob Bradley
714.321.1471
Press@AuthentikArtists.com
Authentik Artists
10061 Riverside Drive #618
Toluca Lake, CA 91602

About Authentik Artists:

Authentik Artists is a content company that helps independent talent realize the full revenue potential from their recorded music and music publishing assets. We build brand awareness and profile for our clients through digital mediums and music licensing.
Contact Information
Authentik Artists Inc.
Robert Bradley
714-321-1471
Contact
www.authentikartists.com
10061 Riverside Drive #618
Toluca Lake, CA 91602

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