Redstone Expands Online Media Team

Omaha, NE, September 03, 2010 --(PR.com)-- Omaha-based advertising agency, Redstone, has promoted two team members and added one to their expanding online media department.

“We think Redstone can bring a mostly unique perspective to online advertising that combines our very-real talents in producing, placing and tracking traditional media and integrating that with online channels,” said Claudia Martin, Redstone President and Media Director.

Randa Zalman has been promoted to Online Strategist, Sr. Account Supervisor and Amanda Peterson has been promoted to Online Specialist, Media Buyer.

“There’s no question that the Internet is changing the way consumers find out about new products and services,” said Ms. Zalman. “Like radio advertising built on print advertising and TV built on radio, online media is now becoming a more and more important part of the media mix.”

As part of her expanded duties, Ms. Zalman provides strategic counsel to agency clients on social and online media. She has been a frequent speaker on these topics at regional and national marketing events. Ms. Peterson has more than a decade of traditional media placement experience and has helped build the agency’s system for analyzing, negotiating and placing online media schedules.

Redstone has hired Amy Jacobberger as Online Specialist, Account Coordinator. Ms. Jacobberger is a graduate of University of Nebraska at Omaha and brings with her online and account service experience from her time with other professional communications firms.

Redstone (www.redstoneweb.com) is an agency specializing in advertising, media, online and direct marketing with offices in Omaha and Des Moines. Founded in 1984, Redstone serves some of the region’s premier brands in retail, home services, education, financial services and franchising.

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