Fairfield Giants Football Launches Fundraising Mall with SupportMall.com

Families, friends and business supporters of the Fairfield Giants Pop Warner Football and Cheerleading program can now raise funds for the team and save money in their everyday online shopping – at no extra cost to themselves.

Fairfield, CT, September 23, 2010 --(PR.com)-- SupportMall.com announced the launch of the Fairfield Giants Pop Warner Football and Cheerleading Shopping Mall at http://FairfieldGiants.SupportMall.com. Families, friends and business supporters can now raise money for the program from all online purchases originating at any of the 950+ blue-chip stores in the mall – at no extra cost to themselves.

100% of all commissions generated by purchases are paid directly to the Fairfield Giants program by the internet’s top affiliate networks and stores – there is no middleman and no commission sharing. Affiliate commissions typically average between 4% and 20%. Supporters need only start their shopping at a store in the Fairfield Giants Mall for the program to receive commissions on any purchases made.

The Fairfield Giants Mall generates additional revenues with Google AdSense as well as by selling banner ads to local businesses. “Our SupportMall will be a great help with post-season travel costs,” said Tom Hardiman, director of fundraising for the Fairfield Giants Pop Warner Football and Cheerleading program. “The extra expense of airfare, hotels and meal costs are always very difficult for people just before the holidays. Our SupportMall will enable all the people who care about our program to help raise funds all year long, year after year.”

Online shopping continues to flourish, fueled by savings in time, travel costs as well as by the ability of shoppers to compare products and prices. SupportMall combines the needs of convenience, comparison and savings for consumers with the needs of online merchants to reach buyers when they are shopping, create stronger relationships and convert sales.

SupportMall.com offers co-branded fully-hosted standalone fund raising malls at no cost to sports teams, schools, charities and other non-profits.

About Fairfield Giants Pop Warner Football and Cheerleading:
Fairfield’s Pop Warner debut came in June 1966. The Pop Warner program nationally was founded over 40 years earlier and named after the legendary college football coach Glen “Pop” Warner. Lou Brodersen and Dr. Tom Christie, were two of the early leaders in establishing a youth football program in our town. The Fairfield Kiwanis club joined in to be the first major sponsor to get the program off the ground. The team was named the Fairfield Giants after the NFL NY Giants who held their summer training camp at Fairfield University.

About SupportMall:
SupportMall (http://www.SupportMall.com) enables schools, churches, charities and non-profits to raise funds 24-7-365 with affiliate commissions generated from purchases at hundreds of top online merchants, as well as with other integrated online advertising programs including banner ads and Google AdSense. SupportMall is a product of Boomja.com. SupportMall and Boomja are both products of HAB Technologies LLC, a privately held company headquartered in Shelton, CT.

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