EARTHTEC Launches Its Newest Line of Sustainable Lifestyle Apparel Made from Recycled Water Bottles and Organic Cotton

EARTHTEC, a sustainable lifestyle apparel brand, announces its new environmentally responsible collection made from post consumer recycled water bottles (PET) and organic cotton. This new line features apparel for men and women ranging from lightweight micro-fleece base layers up to windproof and waterproof sherpa-lined soft-shell jackets. EARTHTEC’s new line is suitable for active, environmentally-aware consumers whether they’re simply taking out the recyclables or hiking the White Mountains.

Portsmouth, NH, October 09, 2010 --(PR.com)-- EARTHTEC (www.earthtec.com), a sustainable lifestyle apparel brand, announces its new environmentally responsible collection made from post consumer recycled water bottles (PET) and organic cotton. This new line features apparel for men and women ranging from lightweight micro-fleece base layers up to windproof and waterproof sherpa-lined soft-shell jackets. EARTHTEC’s new line is suitable for active, environmentally-aware consumers whether they’re simply taking out the recyclables or hiking the White Mountains.

EARTHTEC’s great quality sustainable lifestyle apparel is made from the most innovative, eco-friendly textiles in the world. Leveraging extensive experience in manufacturing for the most elite outerwear brands in the market, EARTHTEC’s superior designers pay careful attention to every detail to develop apparel that functions exceptionally well, is beautifully appointed, extremely durable, comfortable, and versatile.

“The EARTHTEC apparel line is an opportunity for us to marry our technical eco-textile capabilities with our world class design and manufacturing skills,” says Dennis Randall, owner and CEO of EARTHTEC. “The result is a collection of affordable, stylish, environmentally-responsible lifestyle apparel that is second to none in value and relevance. Our mission is to improve technical performance and ecological health at the same time. To that end, we’re proud to say that every product on the EARTHTEC family tree is responsibly made from recycled or renewable fabrics.”

With a focus on recycled polyester, organic cotton, and wool, EARTHTEC is always working with emerging eco-textiles that puts the environment first. EARTHTEC designs for better moisture management, better water and wind resistance, better comfort, better durability, and better value, all while taking carbon out of our footprint.

“At EARTHTEC, we practice function-first sustainable design. This design principle challenges us to find creative ways to optimize earth-friendly fabrications, construction techniques, and styling,” says Tamara Denneen, head designer for EARTHTEC. “When developing new products, if you start with the garment’s end use in mind, you can ensure your finished product is guaranteed to perform under the conditions for which it was designed.”

In addition to launching its new expanded apparel collection, EARTHTEC has revamped their Website with a new look and feel: www.earthtec.com

About EARTHTEC:
EARTHTEC’s team of passionate and talented designers develops sustainable lifestyle apparel made from cutting-edge recycled or renewable fabrics like recycled PET (plastic water bottles), organic cotton, and natural wool. With extensive experience in the apparel industry, the EARTHTEC team is innovating with the combination of emerging textiles, fresh designs, and smart manufacturing techniques. EARTHTEC’s streamlined design and manufacturing model is built around sustainability. EARTHTEC does its own product development, knitting, dyeing, finishing, and garment production. By bringing the parts closer together, more value can be brought into the apparel while helping fight against ecological harm. When people wear EARTHTEC, they can be proud of their contribution to a greener more sustainable world.

For more information or to purchase apparel visit: www.earthtec.com Also please be sure to visit, share, and like EARTHTEC on Facebook at: http://www.facebook.com/EARTHTEC

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EARTHTEC
Stefanie Guzikowski
603-501-0052
www.earthtec.com
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