Submitting to Directories Has Emerged as a Formidable Weapon in the New Internet Marketer’s Arsenal

The importance of submitting web sites to good quality web directories is being felt like never before. As the race for achieving higher page ranks with the search engines intensifies it has become great tool especially for new comers.

Kolkata, India, January 16, 2007 --( As competition for ranking high with the search engines intensifies, web site owners or marketers who are relatively new in the field find it hard to scratch the ground. There is so much one can learn from the internet but at times it seems that much overwhelming. But should you wish to gain some sort of visibility on the net, Search Engine Optimization, is indispensable. You can't do without it.

Search engine optimization, both off-page and on-page, calls for specialized and thorough knowledge on that subject and mindset to implement them perfectly. One can learn on-page optimization, which is not easy I'd say but at least relatively easy to implement once you have learned, by reading various articles and listening to experts like Bruce Clay, Danny Sullivan, Jill Whalen.

But it is the off page optimization which is relatively easy to understand but harder to implement. But so much depends on off page optimization that you can't even think of skipping it. Off page search engine optimization includes increasing link popularity, writing articles, press releases and newsletters and posting them to various online resources. The most important of them is building up link popularity for your web site. Search engines like Google, Yahoo and MSN evaluates your web site on the factor that how many relevant web sites have link back to your site. And here quality rules over quantity. But why on earth a high ranked web site would entertain a newbie in the arena? This is not a rule though, there are exceptions but those are only 'exceptions'.

This is where submitting web site URL to top quality SEO friendly directories has chipped in. Submitting to 100 top notch web directories in a phased manner not only will add that many bank-link to the site concerned but also fetch visitors from those Directory web sites. Suggesting your web site to directories like Yahoo directory and the Open Directory Project better known as DMOZ does a world of good to your site in terms of how the web site fares in the SERP or Search engine Ranking Pages.

Another great thing about Directory Submission is that it actually help a web site get indexed by search engines especially Google much faster than otherwise. But like all other things in this world Directory submission also has it's own rules or techniques. So before submitting to web directories it is recommended to acquire enough knowledge about the subject and proceed. Another safer option is to trust any professional Directory Submission Services like to do the job for you.

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Amitava Roy Chowdhury