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ItalyItalia Participates at BTO - Buy Tourism Online 2010

ItalyItalia will partake in the 2010 BTO event - Buy Tourism Online 2010, which takes place on the 18 and 19 November and the Leopolda Station in Florence.

Milano, Italy, November 14, 2010 --( BTO now takes place for its third year and has become a noteworthy event for online tourist in Italy; in 2009 over 200 tourism companies and avant-garde technology providers took part in the event. The 2-day event, with over 3000 participants last year, features conventions, training and workshops.

An ItalyItalia ( desk will be present at BTO where travel agencies and hotels will be able to meet members of staff and receive information and material on the activities of the innovative travel portal dedicated to quality holidays in Italy.

ItalyItalia, always attentive in keeping up-to-date in the ICT sector with the aim of rendering its online booking system even more user-friendly and secure, will also partake as a buyer in the MarketPlace at BTO, an area reserved for workshops and meetings with questions (for tourism operators) and offers (for technology providers) – BTO has a dedicated page

Contact Information
Caroline Becker
+39 02 89 03 8242

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