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King Size Bows

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King Size Bows Launches 2010 Holiday Season Campaign -- Creator of 'World's Most Famous Gift Bow'


King Size Bows, the Southern California-based national market leader in oversized ornamental ribbon gift bows, has launched its 2010 Holiday Season with some prominent placements of its large bows--including use of "The World's Most Famous Gift Bows" in Lexus luxury car commercials.

Newport Beach, CA, November 19, 2010 --(PR.com)-- King Size Bows, the Southern California-based national market leader in oversized ornamental ribbon gift bows, has launched its 2010 Holiday Season with some prominent placements of its large bows.

King Size Bows will again be providing the familiar large red bows that appear in Lexus USA television commercials for the car company’s annual holiday dealership sales events. King Size Bows’ custom large red bows specially designed for Lexus have earned a reputation as “The World’s Most Famous Gift Bows” due to their continued use over the years by Lexus in the company’s familiar and now iconic “December to Remember” seasonal ads for its nationwide network of dealers. The prominent commercials feature a spouse getting surprised on Christmas morning with a gleaming new luxury car sitting in the driveway and decorated on top with one of King Size Bows’ large red bows.

“Nothing represents the holidays like a big red bow, and it’s been well proven that using one is the best way to advertise a car purchase,” said Lynda King, co-owner of King Size Bows. “Our large bows are famous thanks to Lexus’ long-running holiday sales campaign, while Lexus benefits because our distinctive bows strongly convey the seasonal gift-giving theme that’s helped make December the best month for luxury automobile sales. It’s certainly been a great success all around.”

Other King Size Bows placements this holiday season include:

· King Size Bows provided a large bow for use on a recent edition of The Dr. Oz Show, an Emmy-winning syndicated television talk show with a female base audience hosted by cardiothoracic surgeon and teaching professor Dr. Mehmet Oz.

· A King Size Bows large bow is adorning the Idaho Capitol Building in Boise, Idaho, this holiday season.

· Large bows from King Size Bows will be part of the holiday décor in 900 Famous Footwear retail stores this year. "Famous" is a nationwide chain of U.S. stores dealing in branded footwear.

To show support for breast cancer awareness, King Size Bows has developed large pink ribbons for sale. The company donates 10 percent of sales to the Susan G. Komen Orange County Chapter. The loop is covered in durable pink nylon and attaches with a flexible magnet. Shipped fully assembled, the bow is re-usable and weather resistant. Prices:$35 per unit; $25@ for two to ten units; $19@ for ten or more.

In addition to cars, King Size Bows provides custom and in-stock bows for all types of displays and special presentations of houses, grand openings, memorials, product launches, commercials, visual merchandising, special events like birthdays, graduations or anniversaries and retail holiday decor. Small bows for a store display or a bow large enough to wrap an entire building are well within the company’s capabilities. King Size Bows’ products are designed and manufactured in the U.S.

Major King Size Bows customers include: ABC Studios, American Express, CBS Studios, Costco Auto Program, Edward Jones Investments, Enterprise Rent-A-Car Corp., HeilBrice Advertising, Hertz Corp., Jiffy Lube Int'l, Ketel One Vodka, Lennar Homes, MGM Grand Resort & Casino, Corp. USA, MTV Network, NBC Studios, Nestle Purina, Nike, Oprah Winfrey-HARPO Productions, Paramount Studios, Pixar, ReMax Realty, Sketchers Stores, Walt Disney Decorating, Washington & Lee Univ.

King Size Bows is located at 1600 Dove Street Ste. 430, Newport Beach, Calif. 92660. Ph: 949/387-9287; Fax: 949/679-1987; Email: info@kingsizebows.com; Web: www.kingsizebows.com.

Media Contact: Ned Madden
Rodheim Marketing Group
949/547-0143

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Contact Information
King Size Bows
Ned Madden
949-547-0143
Contact
www.kingsizebows.com

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