Sarasota, FL, November 26, 2010 --(PR.com
)-- While the online marketing industry’s constantly evolving landscape proves to be a difficult one for many companies to navigate, Sarasota-based Clickbooth.com, LLC seems to have a GPS leading them to all the right places. After mastering the risk-free “cost-per-action” (CPA) advertising model and growing to be the largest CPA Affiliate Network in the industry, Clickbooth has adjusted its sights to now include the more widespread cost-per-click (CPC) platform.
The release of Clickbooth’s CPC platform was made official today with the revealing of their newly redesigned website. The site now allows advertisers to start offering their ads on a CPC basis just in time for the busiest shopping season of the year, beginning with Black Friday and Cyber Monday. CB|CPC is currently in beta and Clickbooth will be approving select partners to test the service before it fully launches to the public. Publishers and advertisers can apply to be a part of the platform at www.clickbooth.com and get a sneak peek of things while it is still in beta mode.
Clickbooth’s foray into the CPC space marks a significant milestone in internet marketing, as the company will be the first major affiliate network in the industry to offer both platforms. “Our goal with CB|CPC is to provide advertisers whose products convert better through a CPC model, the opportunity to work with a company that has proven itself as a leader in all other areas of the online marketing space,” states Graham Gochneaur, Managing Partner and President of Clickbooth. CB|CPC will allow the company to diversify and monetize inventory for Fortune 500 companies via partnerships with websites having a Top 1000 Alexa-ranking and promoting offers through a cost-per-click basis. Gochneaur continues, “By working in parallel with our CPA team and drawing from their extensive industry experience, CB|CPC will grow very quickly and we’ll be able to pass along the benefits of that growth to our clients.”
In addition to the experience and aptitude the current Clickbooth team will impart, CB|CPC will also benefit from the knowledge of seasoned industry veteran, Tom Haney, whose work at AOL included creation and execution of marketing strategies, as well as development and performance of advertising revenue for such subsidiaries as AIM, Mapquest, Moviefone, Netscape, ICQ and CompuServe. His role as President of CB|CPC will center around defining and implementing the vision and strategy of the new platform. "I have always thrived on finding solutions for clients with regard to driving their business through online advertising,” Haney declares. “Clickbooth has the people, technology and relationships to be a major player in this space, and we are looking forward to unlocking the tremendous growth potential for clients with CB|CPC." The company is actively hiring Business Development Specialists for the CB|CPC team, and resumes can be submitted to firstname.lastname@example.org.
About Clickbooth, LLC
Clickbooth is a world renowned performance-based online marketing company providing cutting-edge technologies alongside a commitment to creating powerful partnerships for Publishers and Advertisers in the industry. Since its inception in 2002, Clickbooth's focus on quality and delivering unprecedented efficiency in the buying and selling of online advertising has been the company's foundation for industry leading success. For more information, visit www.clickbooth.com.
Clickbooth.com LLC, an IntegraClick, LLC managed company