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Fondaction Partners with Parta Dialogue to Execute Its Social Media Strategy


Montreal, Canada, November 28, 2010 --(PR.com)-- Parta Dialogue (PAS on the TSX Venture Exchange) was chosen by Fondaction, a labour-sponsored venture capital fund, to launch www.reervert.com, its new social media portal that will deal with sustainable development initiatives.

To mark the launch of its third official sustainability report, Fondaction decided to take the innovative approach of launching a social media campaign through reervert.com

This novel approach involves the generation of a dynamic exchange on the topic of sustainable development with its stakeholders, while affirming itself a Quebec leader in social responsibility. “Social media, social responsibility, and dialogue are inseparable,” says Paul Allard, CEO of Parta Dialogue. “This approach is part of an unprecedented transformation of corporate communications. With reervert.com, Fondaction demonstrates a pioneering spirit that will surely inspire other organizations to follow suit.”

About Fondaction CSN—A Unique Financial Player
Founded 15 years ago, Fondaction CSN invests in venture capital and aims to create and maintain quality jobs in Quebec while keeping a watchful eye on sustainable development and corporate responsibility. It manages 700 million dollars in assets from retirement savings collected from 100,000 shareholders, and is the financial partner of a hundred SMEs and partner specialized funds. It represents more than 35,000 shareholders, with total assets reaching $170 million. Fondaction prefers to invest in companies that subscribe to a participative management processes, those involved with social economy (self-controlled, co-operative, etc.), and those concerned with the environment. Fondaction continues to dedicate considerable energies towards incorporating sustainability and social responsibility into its regular operations.

www.fondaction.com

About Parta Dialogue
“We are agents of change that work to generate global benefit and competitive advantages for our international clients.”

With offices in Montreal and Paris, Parta Dialogue is a leader in the field of collective intelligence management. We provide innovative and reliable IT solutions that enable productive exchanges between companies and their stakeholders through social media.

Parta Dialogue includes the following divisions:
Parta Dialogue Social Media Unit
Edu-Performance: E-Learning Unit

We own & operate social networks devoted to sustainable development powered by our technology:
www.alternativechannel.tv, www.greenpod.fr, www.eco-mobilite.tv, www.eauzone.tv, www.china-europa.tv, www.thegoodnewsfeed.com

Parta Dialogue benefits from the experience and expertise of its team of Directors, as well as its young and dynamic staff in France and Canada.

Parta Dialogue is a publicly traded company listed on the TSX Venture exchange (PAS).

Neither the TSX Venture Exchange nor the organization of security regulations is responsible for the accuracy of the content found in this press release.

For more information, Contact:
Paul Allard, CEO Parta Sustainable Solutions Inc., +1 (450) 466-7275 ext 35, paul.allard@partadialogue.com
André Goli, Vice-President of Marketing, Parta Sustainable Solutions Inc., +1 (450) 466 - 7275 ext 23, andre.goli@partadialogue.com

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Contact Information
Parta Dialogue
Andre Goli
1 450-466-7275 ext23
Contact
www.partadialogue.com

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