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Aerus Relaunches Once Upon a Family with a Holiday Special

Dallas, TX, December 03, 2010 --( Aerus Holdings L.L.C. of Dallas, TX today announced that its subsidiary, TX-OUAF Investments, LLC, will relaunch home and family-products business, Once Upon a Family. The relaunch of the web portal - comes with an amazing one-month 40% off everything special.

Aerus Chairman & CEO, Joseph P. Urso appointed Mike Magolnick as the Executive Vice President of TX-OUAF Investments, LLC, to be responsible for the relaunch. "I selected Mike because he has a passion for our company and our way of doing business," said Mr. Urso. "He has confidence, coupled with persistence and great experience to lead Once Upon A Family to success."

"The OUAF product line is very high-quality and very high-class. We have more than 200 products to offer that cater to any and every holiday, occasion, decor and gift opportunity," said Magolnick. "It's a wonderful line of products that I'm honored to represent."

Among other things, the company is planning to launch an expanded affiliate/host network that will allow everyday people to earn income as well as free or discounted products by representing Once Upon A Family to their friends, families and contacts. Plus, the company is planning a fundraiser sub-website that will allow organizations, schools, churches, civic groups and others to take advantage of special pricing and potentially earn thousands of dollars.

About Aerus
Aerus Holdings L.L.C. is a leader in the direct selling industry and owns a number of direct selling companies. It has a rich 80-year history dating back to Electrolux, USA, a company known for excellence in its technology, unmatched service, and endless accomplishments. Its products have been honored in the Smithsonian and its satisfied customers number over 50 million.

About Once Upon a Family
Once Upon a Family is a registered trademark and tradename of TX-OUAF Investments, LLC. TX-OUAF Investment, LLC previously acquired certain operating assets of the former Once Upon A Family party plan business. Once Upon A Family offers elegant keepsakes, unique gifts and inspirational tradition ideas to simplify and enrich family lives. Its products help families connect in loving, joyful and meaningful ways.

Contact Information
Mike Magolnick

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