Ann Arbor, MI, January 24, 2011 --(PR.com
)-- Michigan digital agency Ingenex recently launched a new web site for Lansing Neurosurgery (http://lansingneurosurgery.com) designed to increase customer interaction and drive sales for the Lansing Michigan based back and spine surgery clinic.
Ingenex Digital is an experienced, full-service agency focused on search engine optimization (SEO), search engine marketing (SEM), social media marketing, digital strategy, digital PR, content marketing and web site design. Along with the new web site, Ingenex will handle search engine optimization and search engine marketing for Lansing Neurosurgery and launch a social media campaign to engage the community, allow for patient interaction, and promote Lansing Neurosurgery brain and back surgery services and information to the Michigan community.
“Lansing Neurosurgery, in partnership with Ingenex, took considerable time developing a comprehensive web strategy designed to greatly enhance information exchange with patients and potential patients, while expanding the organization’s overall web presence. It is our hope that the updated Lansing Neurosurgery web site will serve as an information resource for patients and the community,” said Chief Operating Officer, David Corteville.
Lansing Neurosurgery’s new web site is designed to help users navigate with ease, whether researching conditions treated by Lansing Neurosurgery or looking for a laser spine surgery clinic. The Conditions Page allows users to explore the many conditions as well as find out possible treatments and prognosis. On the About Page, users can read a short biography of each of the board-certified neurosurgeons currently practicing at Lansing Neurosurgery. The site also gives visitors updates on Lansing Neurosurgery’s latest news, including current health news. The redesigned Lansing Neurosurgery web site also offers testimonials from previous patients give positive feedback about the great service provided by the East Lansing-based surgeons.
The social media marketing campaign to be launch by Ingenex Digital for Lansing Neurosurgery will include a Facebook page, a Twitter page and a YouTube account. The enhanced social media presence will allow fans and followers to create discussions, write reviews or simply post comments about their experience at Lansing Neurosurgery.
The new web site design portrays information in a more clear and concise way, keeping in mind the need to create a web site that can be navigated with ease.
About Ingenex Digital Marketing:
Ingenex Digital Marketing is a Ann Arbor, Michigan based Internet marketing firm that works with many different businesses to provide marketing solutions to the booming digital world. Ingenex is experienced in search engine optimization (SEO), search engine markeitng (SEM) social media marketing and web site design. Ingenex has a unique process of helping companies better understand their customer, and then create content and value to that customer with the goal of building long term relationships.
For more information about Ingenex Digital Marketing, call (734) 272-4698 or visit: http://www.ingenexdigital.com.
About Lansing Neurosurgery:
Established in 1964, Lansing Neurosurgery is comprised of board-certified neurosurgeons and brain surgery experts. The surgeons at Lansing Neuro treat brain disorders, spinal disorders and trauma, while combining both surgical and non-surgical treatment options. These Mid-Michigan surgeons have built a strong relationship with many other physicians throughout Michigan on a referral basis. The physicians at Lansing Neurosurgery pride themselves on the fact that each one is an Associate Clinical Professor of Medicine at Michigan State University and they also serve as the Neurosurgeons to Michigan State University Spartan Athletics.