The Two Essential Rules of Pricing Revealed in What to Charge, Published by Outskirts Press

New York, NY, February 23, 2011 --( Outskirts Press, Inc. has published What to Charge: Pricing Strategies for Freelancers and Consultants by Laurie Lewis. The author's most recent book to date is a 6 x 9 paperback in the business and economics consulting category and is available worldwide on book retailer websites such as Amazon and Barnes & Noble. The webpage at was launched simultaneously with the book's publication.

The palms of freelancers and consultants can easily get sweaty when a prospective client asks, “How much do you want for this project?”

With the techniques presented in What to Charge contractors will never have to panic again. Author Lewis takes readers through the processes of setting rates, assessing fees dictated by clients, and evaluating pricing experiences.

Freelancers and consultants will learn:
· How to dig for information before quoting a fee.
· How to examine the pros and cons of different pricing methods.
· How to use the only two rules of pricing and why following them will guarantee pricing success.
· How to keep records that will maximize profits on future projects.
· How to analyze one’s income retroactively and to raise rates with little effort.

The techniques presented in What to Charge have stood the test of time and have remained valid through the recession that occurred since the first edition was published in 2000. In fact, because the book presents strategies, it will never go out of date.

What to Charge is equally for those launching a new freelance business or for those who have many years of consulting under their belt.

185 pages in length, What to Charge: Pricing Strategies for Freelancers and Consultants is being aggressively promoted to appropriate markets with a focus on the business and economics consulting category. With U.S. wholesale distribution through Ingram and Baker & Taylor, and pervasive online availability through Amazon, Barnes & Noble and elsewhere, What to Charge meets consumer demand through both retail and library markets with a suggested retail price of $23.95.

Additionally, What to Charge can be ordered by retailers or wholesalers for the maximum trade discount price set by the author in quantities of ten or more from the Outskirts Press Direct bookstore at

ISBN: 9781432767648

Format: 6 x 9 paperback white

SRP: $23.95

For more information or to contact the author, visit

About the author:

Laurie Lewis has enjoyed life as a freelance medical writer and editor since 1985. Her freelance business has been so successful that she can live comfortably in New York, one of the most expensive cities in the country. The author has shared her expertise in editing and freelance fee-setting in workshops and presentations from coast to coast.

About Outskirts Press, Inc.

Outskirts Press, Inc. offers full-service, custom self-publishing and book marketing services for authors seeking a cost-effective, fast, and flexible way to publish and distribute their books worldwide while retaining all their rights and full creative control. Available for authors globally at and located on the outskirts of Denver, Colorado, Outskirts Press represents the future of book publishing, today.


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Kelly Schuknecht