Raleigh, NC, March 05, 2011 --(PR.com
)-- Patty Briguglio, president of MMI Public Relations (http://www.mmipublicrelations.com), a Raleigh-based full-service public relations firm, has announced that the firm has been named the public relations agency of record for Twongo (http://www.twongo.com), a social savings platform that combines discounts, social media and marketing in a unique team-buying service. MMI will assist Twongo in developing and implementing a public relations campaign, including media relations, strategic planning and community relations.
“We are excited to be involved with Twongo and the representation of its brand both locally and nationally,” said Briguglio. “This company has proven to be a force to reckon with in North Carolina and stimulated small business in our state while saving residents money on doing the things they enjoy. We are proud to contribute our services to its future success.”
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About Twongo, LLC:
Launched in 2010 by Brad Halferty, Twongo, LLC is a Cary, N.C.-based company that combines discounts, social media and marketing in a unique team-buying service, benefitting both businesses and consumers. Derived from the Chinese concept of “tuangou,” or “group buying,” Twongo partners with businesses to offer daily and weekly discount deals via daily subscription e-mails, Facebook, Twitter and Twongo’s website. As more individuals purchase the deals or “buy-in,” the discount increases, resulting in a significant consumer savings on goods and services as well as the acquisition of new customers and word-of-mouth marketing exposure for businesses at the fraction of the cost of traditional advertising. With a rapidly growing local subscriber base, Twongo saved Triangle residents over $1 million during its first year of operation. In addition to the Triangle, the company operates in Wilmington, N.C., and the Kelowna and Whistler markets of British Columbia, Canada. For more information, visit http://www.twongo.com.
About MMI Public Relations:
MMI Public Relations is a Raleigh-based, full-service PR firm that helps its clients start big conversations and make powerful connections. With a strong base in traditional public relations tactics, MMI has strategically evolved into a market leader in emerging PR tools such as social media, online video and podcasting. MMI works with firms and individuals in a wide spectrum of industries across the nation. Ranked among the state’s top PR firms and in the top 10 percent nationally, MMI is the recipient of more than 55 awards in the public relations arena as well as in the community. For more information, call 919-233-6600, visit the MMI Public Relations website at http://www.mmipublicrelations.com or the MMI Public Relations Blog at http://www.mmipublicrelations.com/blog.
MMI Public Relations