John Boucklos Joins UNREEL/Brainstorm America as Vice President, Systems Engineering

New York, NY, March 07, 2011 --( UNREEL/Brainstorm America LLC, a provider of real-time 3D Graphics solutions for virtual sets, broadcast on-air graphics and on-set visualization for television and feature film production, today announced that John Boucklos has joined the Company as Vice President, Systems Engineering. In this newly created position, Mr. Boucklos will be responsible for shaping UNREEL’s strategy of building best of breed solutions for their growing Production Control and Newsroom business.

Prior to Joining Unreel, Mr. Boucklos worked at Miranda Technologies/VertigoXmedia for 14 years holding several positions, most recently in the role of Director, Solutions Integration. In his role at Miranda John was responsible for the Project Management, Creative Services, Play Out and Graphics and the Monitoring and Control Solutions Integration teams. John has also specialized in high-end live event graphics productions such as Elections, Sporting events and financial shows working with clients such as NBC News, ABC News, Fox News, CBS, CNBC, MSNBC, CNN, ESPN, Global Television, CTV and the Canadian Broadcasting Corporation (CBC).

“John brings deep Graphics Production experience, along with a proven track record of leadership and success”, commented Paul Lacombe, UNREEL’s Chief Executive Officer. “He has worked with every major real-time 3D and 2D graphics system in the market and has worked with almost every major North American Broadcaster which has given him a unique perspective on how to bring a production together by building best of breed systems. John will play a pivotal role in helping unreel be one of the most successful and respected solutions providers in the industry”


UNREEL is an innovator and supplier of real-time 3D production graphics and virtual-set integrated solutions to the global broadcast, corporate, and feature-film markets. Drawing on its deep technical and production history and expertise, UNREEL provides its customers with the UNREEL eXperience™, a complete package of hardware, software, and services that simplifies and streamlines their sophisticated workflows. The company's approach to quality, service, and customer satisfaction has resulted in a string of successes among the world's leading corporations, film-producers, and television broadcast networks. Clients include CNBC, ESPN, NASDAQ, NBC, Pentagon, Reuters and Social Security Administration. Feature-film credits include iRobot, Speed Racer, Xmen Origins, and Alice in Wonderland. For more information, visit

Paul Lacombe
(413) 644-0256