Online Media Direct Ltd
Online Media Direct Ltd

T Shirt Subway and Online Media – The First Ever Music and T-Shirt Store

T Shirt Subway today announced a dynamic new partnership with Online Media Direct today and made the bold mission statement that they are attempting to change the T-shirt industry forever by combining music and t-shirts together for the first time.

Liverpool, United Kingdom, March 11, 2011 --(PR.com)-- Speaking from their UK Headquarters Managing Director Steve Carroll had this to say, "For too long the t-shirt manufacturing industry has sold customers short in one of the world’s largest markets. Far too little choice has been given to the consumer and it has been packaged and sold in such a way that would have seemed outdated 20 years ago."

Speaking at their annual conference at the beautifully elegant Chill Out Spa, situated within the gates of Knowsley Hall, the home of Lord Derby Managing Director set out the goals the for T Shirt Subway in the next 12 months.

He addressed shareholders, investors and local celebrities by saying "the real ambition is to provide more quality, more style and more choice within the t-shirt industry" citing their own area of the market in music and band T-shirts as an example.

He explained for far too long followers of bands and musical tastes have had to endure poor quality unisex t-shirt styles for cost effectiveness. The very few women find specific choices for themselves and their own tastes, which in an age where the fasted growing demographic in music and band t-shirt sales are young women seems at best outdated.

The vision, he explained was to provide customers with more choice, in style, size and specific options for women rather than standard unisex designs. To create a real 21st century online T-shirt that consumers feel and relate more to the product and more to the business than simply a money for product exchange.

Online Media Direct Director Garry Pickles then explained their role in the partnership, "In an ever changing and more competitive industry you need to differentiate yourselves from the other businesses out there. You have to have value added services. Why shouldn’t a customer be able to watch their favourite band whilst purchasing a t-shirt? Why shouldn’t they have links to online communities to share their experience or compare taste or even review the service? We aim to be the first music t-shirt store to actually integrate music and t-shirts together."

In a bold statement both shared the vision that with Music and Fashion having walked the same path for decades it was time for a music and t shirt store rather than a music t-shirt store.

Useful Information

T Shirt Subway Ltd

http://www.tshirtsubway.com/
Press Officer

Darren Jeffers

Contact Number

07725900913

Online Media Direct

http://www.onlinemediadirect.co.uk/

Managing Director

Garry Pickles

01706 300 129

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Contact
Online Media Direct Ltd
Garry Pickles
08006899968
www.onlinemediadirect.co.uk
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