iShade.com, the Accounting Profession Online, Hires Executive Director

Saint Louis, MO, April 06, 2011 --(PR.com)-- iShade.com, the free online network for the accounting profession, has hired Lisa Benson as executive director.

Benson, a shareholder at The Growth Partnership -- a marketing and consulting firm serving the accounting profession, most recently was responsible for the Lead Generation Division. She brings more than 20 years of diverse sales management and marketing experience. “I feel fortunate to be given the opportunity to take the skills I have honed over the years and apply them to helping shape and launch iShade.com. Having worked in the accounting vertical most of my professional career and having a great interest in creating communities, this is a logical next step for me professionally.”

“Lisa brings years of accounting industry experience to this position and was the top choice to help us launch iShade.com on May 24. We’ve been in beta for some time now and have learned quite a bit. Lisa will help us take this knowledge and refine the user-experience, populate the site with trusted thought-leaders, vendors and users to make the iShade.com community a well-rounded and one-stop destination for those in the profession,” said Jeff Pawlow, CEO of iShade.com.

To signup for an advance look at the new portal, create a free account on the beta site at: http://beta.ishade.com/member/signup/

About iShade
iShade.com is a free online professional network exclusively for the accounting profession. It provides a platform for interaction, collaboration, networking, sharing and research and connects members to training, resources, online and live CPE, and each other. iShade is located in St. Louis, Missouri.
http://iShade.com

iShade.com
The Accounting Profession Online
2464 Taylor Road, Suite 220
St. Louis, MO 63040

For more information contact:
Michael Slawin
(314) 447-2344
(314) 503-5153

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