Three Free Amazon Marketing Options Prepare Self-Publishing Authors for Success

This April, Outskirts Press offers self-publishing authors a trifecta marketing jump-start for their books, by taking triple advantage of the immense audience of Amazon.com, the largest online retailer in the United States, to promote their books. These three Amazon options are free for authors this month with the purchase of a high-quality self-publishing package.

Denver, CO, April 08, 2011 --(PR.com)-- Outskirts Press, the fastest growing self-publishing and book marketing company, announced today it is offering three of its most popular marketing options (a $300 value) to authors who start their publishing process by Tax Day, April 15th. These options include the Amazon Kindle Edition, Amazon's Search Inside the Book submission and Amazon Keyword Search/Tagging. Also included is a free paperback copy of Sell Your Book on Amazon by Brent Sampson.

Authors who start publishing with Outskirts Press by choosing the Diamond, Ruby, or full-color Pearl publishing services will receive over $300 of Amazon marketing options free: the Amazon Kindle edition of their published book, Amazon’s “Search Inside the Book” submission service, and the Amazon Keyword Search tagging function once their book is listed on Amazon.com. These authors will also receive a free copy of the Amazon bestseller Sell Your Book on Amazon by Outskirts Press CEO Brent Sampson.

“The combination of these Amazon marketing tools are not available with any other publisher,” said Outskirts Press Director of Author Support Kelly Schuknecht. “Taking advantage of these proven Amazon promotional functions is the perfect -- and perfectly economical -- way for authors to launch their book sales with gusto by choosing to publish now with Outskirts Press.”

The first prong of the Outskirts Press triple marketing approach is a free Kindle edition of the author’s book. An Amazon Kindle edition is the proven method to introduce an author's book to the fast growing audience of Kindle e-book reading device owners. More than eight million Kindles were sold in 2010 alone. Because Amazon.com customers love reading actual books, Kindle is an inexpensive way for them to sample a book before buying the paperback or hardback edition. This is especially true for readers who love fiction.

With Amazon’s Search Inside the Book feature, authors can also dramatically increase their chances to sell their books. Amazon has found that books that participate in this program are significantly more successful, on average, than books that do not participate. Being able to browse through sections of the book increases the confidence the customer has in the product and makes it far more likely they’ll purchase a copy of the book.

The third marketing strategy of the Outskirts Press marketing package for authors who begin publishing before April 15th is the Amazon Keyword Search tagging service. Customers who are looking to buy a book are not usually familiar with an author’s name or even the title of the book. They search instead by keywords or phrases that describe their interest. Books participating in this option are “tagged” with ten applicable terms and keywords on Amazon’s Product Detail page. This encourages other visitors to “tag” the book with the same keywords or phrases and this can give more weight to those terms – and hence the author’s book – in Amazon’s search results.

Authors who wish to receive high-quality publishing services and over $300 in Amazon marketing services need only enter the valid promotional code while they order their publishing package and place it in their online shopping cart. For details and the promotion code, visit http://outskirtspress.com/promotion.html.

About Outskirts Press

Outskirts Press offers high-quality, full-service self-publishing and book marketing services for writers and professionals who are seeking a cost-effective, fast, and flexible way to publish and distribute their books worldwide while retaining 100% of their rights, 100% of their profits, and 100% of the creative control. www.outskirtspress.com.

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