Charlottetown, Canada, May 06, 2011 --(PR.com
)-- Island Abbey Foods Ltd™, specialty honey manufacturer, today announced a partnership with Comvita, the world's largest manufacturer and marketer of Manuka (Leptospermum) honey.
Comvita will use the technology created by Honibe™ to produce the first pure dried Manuka honey products in the world.
The first product from this collaboration will be Pure Manuka Honey Lozenges with a UMF (Unique Manuka Factor) of 10+.
The Honibe™ brand is built around a proprietary platform technology that has enabled the creation of 100% pure dried honey products in a variety of form factors with no additives or preservatives. Comvita will now expand their current product lines to include Honibe’s innovation in honey to create a 100% Pure Manuka Lozenge that will be available in eight and 16 count blister packs under the Comvita brand.
“Comvita is the leading producer of Manuka honey and Manuka products in the world,” stated, President of Island Abbey Foods Ltd., John Rowe. “Comvita has established a reputation for creating innovative natural health and wellbeing products which is further reiterated by this partnership. We will be producing a 100% Pure Manuka Lozenge for Comvita with our patented technology to create an entirely new innovation in Manuka honey.
“We are excited to collaborate with Island Abbey Foods to have them process our Manuka honey with their platform technology to create pure dried honey products with no additives or preservatives,” said Brett Hewlett, CEO of Comvita. “We are always looking for new and innovative products for our consumers and this partnership will now allow us to offer a 100% Pure Manuka Lozenge; a product that does not currently exist anywhere in the world in its 100% pure form.”
The Honibe™ brand has received major international recognition in recent months with the Honey Drop™, named as the Global SIAL d’Or Winner 2010 for the best new food product in the world. The Honey Drop™ was also named as the best new product in the 'Grocery Sweet 2010' and best of Canada 'Country Award 2010' categories. Honibe™ was recently featured on one of Canada’s most popular television shows, CBC’s Dragons’ Den, where entrepreneurs pitch their ideas to savvy business investors.
For more information please visit us on the web at www.honibe.com.
For more information on Comvita, please visit them at www.comvita.com.
About Island Abbey Foods Ltd™
Island Abbey Foods Ltd. is a specialty honey producer based in Prince Edward Island, Canada. We are a 6th generation PEI agricultural family business with our feet firmly planted in our Island's bright red soil (ideal for farming with its high iron and nutrient content). Honibe™ (hon-ee-bee) brand honey is our line of all natural, specialty honey from PEI. Under our Honibe™ brand we offer innovative products like the Honey Drop™, the world’s first 100% pure, no mess, non sticky honey, and a better tasting sugar cube. We also offer Honey Lozenges™ with added Eucalyptus and Menthol for sore throats; Honey Delights™ - Pure honey candy; and Honey Sprinkles™ - Honey granules for baking and sweetening tea or coffee.
Comvita enjoys a reputation as a premium global natural health brand and is committed to the development of innovative natural health and wellbeing products backed by credible scientific research. With a proud 30 year heritage in therapeutic bee-based products, Comvita is the world's largest manufacturer and marketer of Manuka (Leptospermum) honey, however in more recent years has developed a range of ingredient platforms, unique IP and products that meet global consumer preferences in natural health. Comvita offers products in the categories of Woundcare, Healthcare, Skincare and Functional Foods. Comvita sells products in over 13 countries with offices in New Zealand, Australia, Hong Kong, Japan, Taiwan, Korea and the United Kingdom.
Comvita has partnered with Island Abbey Foods Ltd™ to produce a 100% Pure Manuka Honey Lozenge under the Comvita brand name. Pure Manuka Lozenges provide the soothing qualities of 100% Pure UMF 10+ Manuka Honey from New Zealand. Only some Manuka Honey has the special UMF (Unique Manuka Factor) activity. These lozenges are guaranteed to be at least UMF 10+ and have been verified by an independent testing laboratory.
Island Abbey Foods Ltd™
Graham Watts, Marketing Coordinator
Phone: 075-714-203 or 021-509-905