Miami, FL, May 17, 2011 --(PR.com
)-- There is now a newly developed resource for sneaker fans called New Fresh Kicks, where consumers can get all of the latest news that they’re looking for on shoes.
“In the past, many sneakers fans and collectors had to search for a long time on the Internet for the latest news on shoes and sneaker releases,” said Serge Souprayen, the founder of New Fresh Kicks.
Previously, explained Souprayen, sneaker enthusiasts would have to visit each manufacturer's news section for news about upcoming sneaker releases. However, there were problems with this too. For example, some manufacturers' websites were better than others at keeping these up to date, and many manufacturers only let media access their news stories and images. Also fans could miss new and smaller manufacturers through this process, and then some manufacturers only showed news in the company's native language.
“So keeping track of the sneakers industry was at times difficult,” said Souprayen.
That’s why Souprayen developed http://www.nicefreshkicks.com.
The website was launched to provide sneaker buyers with the news they wanted, whether they be passionate sneaker fans or just those doing some research before investing in a new pair.
According to Souprayen, Nice Fresh Kicks works directly with manufacturers and sneaker bureaus to have the latest news for consumers. If prospective clients have to know the latest news straight away, they can subscribe to the Newsletter or RSS feed or connect through social media like Twitter or Facebook, and they could, of course, just check the site daily.
“There’s more than just news on the Nice Fresh Kicks website, though,” said Souprayen.
It also offer tips and resources for fans. Advisory articles about choosing sneakers, using them, and looking after them are regularly added to help customers make the most of their shoes. News is accompanied by the latest pictures, and there is a video section as well. These videos let clients go more in depth into the world of sneakers with interviews with designers and videos direct from Sneaker Con 2011.
The range of sneakers featured on Nice Fresh Kicks goes beyond the best known brands such as Reebok, Adidas, Converse and Nike; Nice Fresh Kicks includes less known brands like Pastry Shows and New Balance, more exclusive brands like Yves Saint Laurent and limited edition and custom made sneakers including the Battleship sneakers made by artist Phil Noto. The website also covers many types of sneakers including skate shoes, running shoes, basketball shoes and cross trainers.
Though the site is based in Suriname officially, it has contributors from around the world and primarily from the U.S.
Nice Fresh Kicks currently offers an English language site with the possibility of more world languages being added in the future. The range of sneakers covered includes those released in the U.S. and those released elsewhere that will be imported by specialists into the U.S.
The Nice Fresh Kicks website is designed with options to search, as well as a showcase of latest articles on the homepage. Consumers can even look at popular search terms or choose to read stories by their favorite contributor. Nice Fresh Kicks has limited ads, and it provides discounts for its visitors.
The New Fresh Kicks website is a newly available resource for sneaker fans, and it is increasing in size with new contributors from across the globe.