App-X Announces New Clients Mathers Associates and CHCF

Mathers Associates and CHCF become new App-X clients.

Bromfield, CO, June 09, 2011 --(PR.com)-- Both Mathers Associates and The California Healthcare Foundation (CHCF) joined the App-X client list today as AIM users. Mathers Associates is a family office that invests in both private and public assets. They have adopted AIM to track fundraising, investing, and investor management.

CHCF is a foundation working to provide better healthcare for all Californians through improved care quality, increased efficiency, and lower healthcare costs. They will be using AIM to track their investments and interactions with fund managers.

The California Healthcare Foundation (CHCF) supports ideas and innovations that improve quality, increase efficiency, and lower the costs of care. CHCF is a nonprofit grantmaking philanthropy based in Oakland, California. Founded in 1996, the staff of about 50 people issues around $40 million in grants each year from an endowment of approximately $700 million. CHCF does not participate in lobbying or fundraising.

Application Experts, LLC (App-X) is the leading provider of flexible web-based solutions for Alternative Asset Fund Managers and Institutional Investors.

App-X was founded in 2006 by Kevin Kelly. At that time, Kevin was working as an outsourced CTO for what is now a $2 billion fund of funds in Chicago and he identified the need for a web-based, specifically-tailored solution for the front- to mid-office of Private Equity and Venture Capital fund managers and funds of funds.

From this insight, AIM was born.

In 2008, App-X participated in TechStars, a startup incubator based in Boulder, Colorado. Led by the mentorship of the founders of such companies as Tumblr, whitepages.com, and foursquare, the TechStars program helped App-X solidify the initial build-out of the AIM product and refine a go-to-market strategy.

Over the last couple of years, App-X has worked with a wide variety of organizations across different subsectors of the Alternative Asset Management space including institutional investors like educational endowments and family offices, funds of funds, and fund managers in the buyout space, in the real estate space, and in the VC space. Our clients are leaders in the Alternative Asset Community with over $30 billion in assets under management. Subsequently, we have developed a unique perspective on the Private Equity world from the viewpoint of both an LP and a GP. The result is a continually-evolving and feature-rich set of products that are flexible enough to handle several different investing scenarios.

In 2009, App-X won the bid to develop and take to market PULSE, a cloud-based social impact tracking system developed by Acumen Fund with help from Google, Rockefeller Foundation, PricewaterhouseCoopers, and Deloitte, among others. Today, App-X implements and supports PULSE for various members of the impact community including non-Profits, foundations, and corporate sustainability and responsibility managers.

Today, App-X has over 50 clients and nearly 800 individual users using AIM and PULSE.

App-X is headquartered outside of Denver with offices in Boston and Chicago.
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Application Experts, LLC
Jeff Vahrenwald
800 914 9120
www.app-x.com
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