Miriello Grafico Signs Two New Accounts

Miriello Grafico's signs two new accounts with an objective to help connect technology visionaries with consumers.

San Diego, CA, March 19, 2007 --(PR.com)-- Miriello Grafico Inc. (MGI), a graphic design and strategic marketing firm specializing in business communications, today announced the signing of two new accounts: Mondo USA, Inc., a leading manufacturer of audio, video, communications and information technology products for the consumer market; and the Digital Living Network Alliance (DLNA), a unique, international, cross-industry collaboration of leading consumer electronics, computing industry and mobile device companies.

“We are thrilled to be working with these organizations, both of which are focused on delivering the latest technology innovations to consumers,” said Beth Garcia, principal and general manager of Miriello Grafico. “From MGI’s perspective, our expertise in strategic and creative branding will make an immediate and significant contribution to further accelerating their business.”

Mondo USA (www.mondo-usa.com) was searching Southern California for an agency with a wide range of capabilities and experience to assist in the rollout of a digital audio product that will address the desktop and mobile music markets. MGI was chosen to support product naming, positioning, messaging, communications strategy, identity, packaging, collateral development and website redesign.

DLNA (www.dlna.org) is an alliance of technology giants from around the world that share a vision of interoperable consumer electronics and mobile devices regardless of brand. As the organization’s membership grows and DLNA-certified products begin to ship, a consistent DLNA brand presentation across all communications will be essential to furthering its success. After an agency review, DLNA chose MGI to translate “tech-speak” into an embraceable, consumer-friendly brand story for technology users worldwide. “DLNA allows the products of different companies to work together in new ways,” said Tracy Daniello, Miriello Grafico account manager. “Helping make DLNA’s mission a worldwide reality will change the way people think about and use technology, so we’re very excited to help spread the word about this new paradigm with our creative messaging and branding work.”

About Miriello Grafico Inc.
Founded in 1982, Miriello Grafico Inc. (MGI) is a graphic communications firm that empowers today’s most innovative companies with a strong and distinctive voice. Using its oneVoice™ branding approach, MGI has created world-class, award-winning communications for a growing national client base.

Inspired by old world traditions of craftsmanship and modern business ingenuity, MGI strives to blend beauty and function in everything it creates. From print and Web to multimedia and beyond, MGI delivers finely honed communications through designs that are tailored to meet clients’ needs and contribute to the strategic growth of their bottom line. For more information, visit www.miriellografico.com.

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Miriello Grafico
Matt Bachmann
619-234-1124
www.miriellografico.com
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