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Datamax-O’Neil Presents Its Product Portfolio at BlueStar Events

"Lunch & Learn" events focus on "Mobility Solutions" / Important know-how and market trend insights for sales partners

Bourg-Les-Valence, France, June 22, 2011 --( Datamax-O’Neil, one of the world's leading suppliers of stationary, portable and mobile label and receipt printers, participated in two successful "Lunch & Learn" events for its sales partner BlueStar in Lyon (7 June 2011) and Paris (9 June 2011), France. BlueStar, a distributor of products in the radio frequency identification (RFID), automatic identification (AutoID), point of sale (POS) and mobility sectors, had invited its partners to the events, which focused primarily on "Mobility Solutions." These included manufacturers and value-added resellers (VAR) of hardware and software solutions in the areas of supply chain, mobility and POS. During the one-hour presentation at each event, Datamax-O’Neil demonstrated its latest printer solutions, such as the RL4 and the MP Compact4, and introduced resellers to its Valued Partner Program (VPP) for partners in the EMEA region. Datamax-O’Neil initiated the VPP to assist its partners in opening up new sales channels and improving their competitive position.

"Both of these events in France were a great success for Datamax-O’Neil,” said Christian Bischoff, Regional General Manager EMEA at Datamax-O’Neil. “The product demonstrations allowed us to pass on important technical know-how to resellers as well as offer insights into current market trends in mobility solutions. We also made contact with several new potential sales partners, who will be able to profit from our Valued Partner Program in the future."

About Datamax-O’Neil
Datamax-O’Neil is a trusted global provider of stationary, portable and mobile label and receipt printing solution products that enable manufacturing and supply markets to capture the benefits of automated product identification and automated legal and financial transactions. Datamax-O’Neil is the barcode and mobile printing business group of Dover Corporation’s Product Identification Group (PIDG), a global platform entity with products and services covering all the leading marking technologies and applications. The company’s products address a wide variety of applications, including those in the industrial, healthcare, retail, automotive and ticketing market sectors. Datamax-O’Neil is headquartered in Orlando, Florida, and maintains key facilities in California, Illinois, and France, as well as sales and technical support offices around the world.

Press contact:
PSM&W Kommunikation GmbH
Beatrice Gaczensky
PR Consultant
Leipziger Strasse 59
D-60487 Frankfurt
Tel: +49 (0)69 970705 42
Fax: +49 (0)69 970705 55

Customer contact:
Charlotte Barthélemy
Marketing Spezialist
9, rue Gaspard Monge
F-26500 Bourg-Lès-Valence
Tel: + 33 (0)475 756 311
Fax: + 33 (0)475 829 839

Contact Information
Beatrice Gaczensky
+49 (0)69 970705 42

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