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WSI Internet Consulting and Education Enters Luxembourg’s Magazine Website Design Field


Franco Prati, WSI Internet Consultant, announces today the launch of its PassaParola website development project, www.passaparola.info.

Luxembourg, Luxembourg, March 28, 2007 --(PR.com)-- Franco Prati, Internet Consultant with WSI (We Simplify the Internet), announces the company’s launch of its Magazine website development project, www.PassaParola.info. The new site is part of an integrated communications plan for the corporate client PassaParola asbl who publishes a monthly magazine for the Luxembourg Italian speaking residents. The goal of the website is to expand sales and subscriptions to the magazine. 

Focusing on businesses that specialize in e-commerce, e-learning and Internet marketing, WSI emphasizes the importance of search engine optimization (SEO) and traffic generation. Both are critical elements of a successful Internet business solution that will well serve the professional publishing industry. A website’s visibility on the Internet can be the pivotal difference between a successful and targeted Web presence and being overlooked by search engines. 

Franco Prati, as a WSI Consultant, works with his clients in Luxembourg to create websites that work for the client. PassaParola’s new website increases the value of the business by promoting subscriptions and complementing the paper copies with online dynamic content and by offering advertising banners for customers targeting the Italian community in Luxembourg.

Franco Prati and PassaParola asbl are very excited by the achieved completion and initial feedback of readers and new visitors, and look forward to tracking their results of the new site.

Prior to joining WSI in 2006, Franco Prati worked for more than 20 years in the telecom and IT industry, evolving from the technical areas up to Senior Management. He was responsible for the development and launch of a number of successful products, relying on his project management skills, attention to detail and innovation. While enjoying his time in the corporate world, these days he uses his years of experience to promote the launch of successful websites for his clients.

About PassaParola a.s.b.l.:
PassaParola asbl (www.passaparola.info) is the only Italian magazine created and published in Luxembourg. Its purpose is to produce and promote cultural events for the Italian community in Luxembourg and its Greater Region.

PassaParola asbl, started in June 2004, is a non-profit organization entirely funded by two Italian journalists living in Luxembourg: Maria Grazia Galati and Paola Cairo. The magazine has recently evolved from a simple black and white publication to a color one and is steadily adding subscribers. As a non-profit organization, the proceeds derived from subscriptions and advertising are reinvested to help the magazine grow, become more attractive and increase subscribers.

About WSI:
Through its network of over 1500 offices in 87 countries, WSI delivers thousands of e-Business solutions to small and medium sized businesses annually. Headquartered in Toronto, Canada, WSI provides affordable Internet related services and technologies that deliver maximum return on investment for businesses.

As the world leader in providing profitable Internet solutions to SMEs, making information accessible for all via the Internet is an essential component of our offering.

WSI is committed to assisting customers to ensure their websites are accessible for people with disabilities by providing education, guidance, tools and techniques that comply with the worldwide W3C standards.

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For more information on Franco Prati and WSI’s offerings, please contact Franco Prati at fprati@wsimarketing.com or by phone at +352 2099 1046.
Contact Information
WSI Internet
Franco Prati
+352 2099 1046
Contact
www.wsimarketing.com/fprati

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