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Movavi Partners with Promise to Increase Exposure on the Polish Market


Movavi, a leading developer of multimedia processing software, announced it has signed a distribution agreement with APN Promise, one of the key software distributors on the Polish market.

Novosibirsk, Russia, August 05, 2011 --(PR.com)-- According to the contract, APN Promise will distribute and promote localized versions of Movavi Video Converter, Movavi Video Suite, Movavi 3D Converter and Movavi Screen Capture to retail and online customers in Poland. APN Promise will also ship other Movavi titles through major online retailers and stores. Localized versions of Movavi multimedia software will be shipped to major Polish retail chains by October. The start of online sales is scheduled for August 2011.

Localizing best-selling products for fast growing markets is a part of Movavi expansion strategy which proved to be successful - the company’s flagship products are available in 11 languages and used by over 10 million customers worldwide.

By joining efforts with APN Promise, Movavi intends to take advantage of APN Promise’s 10-years expertise in software distribution and to significantly extend popularity and reach of the company’s multimedia software in Poland.

“Movavi multimedia software supports cutting-edge video processing technologies so that users can make the most of their PCs and laptops. We offer users rich functionality at an affordable cost and want to share our passion and expertise in multimedia with as many people as we can,” said Natalia Khudyakova, CEO of Movavi. “Poland is one of our key markets in Europe with a tremendous growth potential. We believe that APN Promise is the right partner to enter the Polish software market, given their proven track record in software retail distribution.”

Quote from Aleksy Sikora, Sales Director APN Promise S.A.
“APN Promise S.A. is a major supplier of retail stores on the Polish market, and as such is constantly looking for interesting products to supply their clients. The ease of use and multiple functions offered by Movavi in their products is something our clients have been looking for, for a while. Adding those products to our products portfolio will benefit our clients and allow them to find products for all their needs in one place.”

About Promise
APN Promise provides IT consultancy and software distribution on the Polish market since 1991. The company ships over 500 software titles to major Polish retail chains, specialized stores and supermarkets, including Komputronik and Media Markt. For more information about APN Promise, please visit www.promise.pl

About Movavi
Movavi offers a comprehensive range of multimedia processing software focused on resolving compatibility issues between video and audio formats and devices. Additionally, Movavi offers video editing software, CD/DVD recording software, drag- and-drop media file management software, online video applications, and customizable video SDKs for professional use. Over 9 million people in 95 countries use Movavi products for their video and audio processing needs. Partners include Intel®, NVIDIA® and more. The company provides customer service and support in ten languages - English, Dutch, French, German, Italian, Japanese, Portuguese, Spanish, Polish and Russian.

For more information about Movavi, please visit www.movavi.com

Media contact
Sofia Kochetova
Head of Marketing Communications
E-mail: pr@movavi.com

Movavi is a registered trademark.

Other names are for informational purposes only and may be trademarks of their respective owners.

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Contact Information
MOVAVI
Mariola Czech
+7 383 363 22 01
Contact
www.movavi.com

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