eRevMax Expands Its Global Footprint in America, Africa & Asia

RateTiger & SimpleDistribution establish a presence in South America, Australia, South Africa and China.

Orlando, FL, August 06, 2011 --( eRevMax International, a global software and services house, has announced further expansion of its brands RateTiger and SimpleDistribution. The company has opened sales offices and representations in Australia, South Africa, South America and China.

The new offices will strengthen eRevMax International’s global market leadership in the hospitality and travel industries while enabling the company to enter new markets in Asia Pacific and South America. This will help keeping up with the growing demand of its products as well as its commitment to customers to provide local presence and support.

The two lead product brands, RateTiger and SimpleDistribution, have positioned eRevMax International as a thought leader of online distribution and revenue management. The solutions offer channel management technology and services to enhance hotel’s sales capabilities that have been recognized with the European Seal of e-Excellence for the Marketing of Innovation for the last three years (2009, 2010 & 2011).

“The new offices will improve eRevMax's ability to work with customers locally, while developing new business in the region and creating closer relationships with our partners," said Sascha Hausmann, CEO, eRevMax International. "We continually invest in organic and inorganic growth to meet increasing demands on the hospitality and travel industry worldwide to improve sales and booking procedures. Through rapid product innovation and by the strength of our global distribution, eRevMax is uniquely positioned to capitalize on these emerging opportunities."

The company has appointed two regional sales managers to consolidate its position in the Chinese market while forming partnerships with ReserveHotel in South Africa and Hotel Representation Australia to distribute eRevMax products in these markets. eRevMax International is also forging inroads into the South American market with initial focus on Mexico, Argentina and Brazil having successfully signed multiple hotel chains including Accor, NH Hotels, Pueblo Bonito Ocean front Resorts and Spa and Hoteles Estelar.

“International growth opportunities remain in Latin America and Asia, which are proving to be the 'bright spot' for the overall travel and hospitality sector. The awareness and confidence about channel management technologies amongst hoteliers has risen considerably as they look for ways to optimise revenue and their position on each channel. Through RateTiger and SimpleDistribution we can offer solutions for all sectors of the travel and hotel industry in these regions.”

Incorporated in 2001, eRevMax now operates in over 65 countries and 750 cities with offices in USA, UK, India, Spain, Germany, Netherlands, Poland, Italy, Singapore and Research and Development Centres across continents.

Channel Management Statistics

27 Million channel updates processed in April 2011
9 = average number of websites updated per month per hotel
8 million price points monitored by hotels in April 2011

Travel Industry Statistics

South African tourism industry is achieving 15.1 per cent growth and an all-time high of over eight million tourists in 2010.
Total tourism revenue in China in 2011 is to reach RMB1.44 trillion Yuan, up 12 percent year on year.
South America experienced a 15% jump in tourist arrivals in 2010.

About eRevMax:
eRevMax International is a premier security certified global software and services house. It combines technology, knowledge and skills in connectivity, market intelligence, revenue and distribution management for the hospitality and travel industry. Incorporated in 2001 eRevMax caters to over 5000 customers in 65 countries and 750 cities worldwide with offices and R&D Centres across continents. With a diverse product portfolio, eRevMax provides premium full service technology solutions and services across the hospitality and travel spectrum.

eRevMax - RateTiger
Aparna Bhattacharya
+91 (0) 91630 65067