Austin, TX, September 13, 2011 --(PR.com
)-- Mekkis Labs has officially been declared a finalist and award recipient of the MIT Global Start-up Workshop held in Seoul, South Korea in March.
Co-founder, Andrew Blair delivered a 60 second elevator pitch describing Mekkis Lab’s products and purpose to a packed audience and esteemed judges. After review by the MIT team, the Mekkis Labs products and business model were deemed one of the most innovative and viable for the current global market, receiving honors as second place winners and a cash prize to support further development of their language products.
Co-founder Drew Moynihan speaking recently at an event in Austin, TX outlined why they launched their product at the MIT GSW event in Seoul, “We chose Korea as our launch because the market for language in Korea is indicative of most of Asia: there is the realization that foreign trade will be a foundation skill for an export driven economy, and therefore a huge investment is being put forward. Our current scope is limited to English as a Second Language, as the percentage of family income devoted to this in Korea alone is between 15 - 25%, and the training period is between 8 to 10 years, with only a 15% chance that the student will achieve an intermediate level of English. Our product, Listen and Speak is designed to reduce that cost and increase the speed and proficiency greatly.”
The MIT Global Start-up Workshop is global workshop created to “build entrepreneurial ecosystems globally” and offer training, inspiration and networking opportunities to the world’s most inspiring and successful entrepreneurs.
MIT Global Workshop Event website: http://mitgsw.org/2011/workshop.php?id=10&name=pitches
About Mekkis Labs
Mekkis Labs is a global start-up created by three partners, Andrew Blair, Kim Sung Dong, and Drew Moynihan with the purpose of researching and creating smart phone applications. Their current line of products, Listen & Speak is an educational ESL (English as a second language) application offering users the ability to learn English quickly with an interactive application as opposed to rote memorization.
The Korean version of Listen & Speak will launch this month with other languages to follow shortly.
Contact: Ron Ramelli