The Knowledge Group
The Knowledge Group

Knowledge Congress Announces CLE/CPE Event: Social Media for Business: Boon or Bane? Live Webcast

New York, NY, September 18, 2011 --(PR.com)-- The Knowledge Group/The Knowledge Congress Live Webcast Series, the leading producer of regulatory focused webcasts, announced today that it has scheduled a live webcast entitled: “Social Media for Business: Boon or Bane? Live Webcast.” This two-hour event is scheduled on December 6, 2011 from 3:00 PM to 5:00 PM ET.

Event Synopsis:

Social media has gone main stream in the business world as it boosts advertising and marketing productivity, and brings in real results. One question to consider is with social media playing a major role in the business, what sorts of threats does it pose for to the company and its managers and decision makers?

As executives seek out social media opportunities, they need to understand the potential threats that come with it. Furthermore, they must anticipate significant organizational and technological issues as the next-generation social media methods make their way into the workplace.

The Knowledge Group is producing a live webcast which will explore the issues and concerns surrounding the social media trend and will provide valuable information and analysis in a two-hour webcast. The core issues to be addressed are:

-- Introduction: What is Social Media Marketing?
-- Testimonial and Endorsement Guides and WOMMA
-- Sweeps, Contests and 3rd Party Platform Rules
-- UGC, IP Issues
-- UGC, Other Liability Issues
-- Other Issues (Can Spam, TCPA, Privacy, Kid's)
-- Social Media Policy
-- Conclusion: Integrating Compliance into the Campaign and Providing the Client with Meaningful Deliverables and ROI reporting

Speakers/Faculty Panel

Alan L. Friel, Partner, Wildman, Harrold, Allen & Dixon LLP

Gonzalo E. Mon, Partner, Kelley Drye & Warren LLP

Luis Gallardo, Global Managing Director, Brand & Marketing, Deloitte

For an updated list of the faculty panel, agenda, etc., please visit:
http://knowledgecongress.org/event_2011_Social_Media.html

To Register in this event, please visit:
http://web.memberclicks.com/mc/quickForm/viewForm.do?orgId=gkc&formId=104840

Who Should Attend?

- Business Executives& Managers
- Risk Officers and Administrators
- Chief Compliance Officers
- Data Security Professionals
- IT lawyers
- In-house Counsel
- Managers who oversee employees utilizing social media
- Other Related/Interested Professionals

Why Attend?

This is a must attend event for anyone interested in understanding the significant role of social media in the business world.
- New guidance explained by the most qualified key leaders & experts
- Hear directly from key regulators & thought leaders
- Interact directly with panel during Q&A

About The Knowledge Group, LLC/The Knowledge Congress Live Webcast Series

The Knowledge Congress is a series of live webcasts produced by The Knowledge Group, LLC, which examine trends, regulatory, and technology changes across a variety of industries. We bring together the world's leading authorities and industry participants through informative two-hour webcasts to study the impact of changing regulations.

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Contact
The Knowledge Congress
Thomas LaPointe, Jr., Executive Director
1.800.578.4370
www.knowledgecongress.org
Therese Lumbao, Director
Account Management & Member Services
tlumbao@knowledgecongress.org
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