SMITH Advertising Renews Contracts with Charlotte Harbor VCB, Ocean Isle Beach

Fayetteville, NC, September 21, 2011 --( SMITH Advertising, a fully integrated advertising and marketing agency, has renewed contracts with Florida’s Charlotte Harbor Visitor & Convention Bureau (VCB) and North Carolina’s Ocean Isle Beach.

Renewed for the sixth year, SMITH’s contract with the Charlotte Harbor VCB will continue advertising and public relations programs for this premier year-round eco-tourism destination on southwest Florida’s Gulf coast.

SMITH has worked with Ocean Isle Beach for six years, and this latest extension of their agreement will handle branding and media strategy for the barrier island community located along the Atlantic Ocean on the southern coastline of Brunswick County.

“SMITH has enjoyed long relationships and great partnerships with both the Charlotte Harbor VCB and Ocean Isle Beach,” said Gary Smith, president and CEO of SMITH. “We look forward to continuing our success with both destinations over the next year.”

Located halfway between Tampa and Naples on the southwest Florida Gulf coast, Charlotte Harbor & the Gulf Islands is a charming collection of nine coastal communities surrounding the state’s second largest harbor. Florida’s premier year-round beach destination is a haven for outdoor enthusiasts and is repeatedly ranked nationally in top-10 lists for activities and lifestyle. Most recently, named Englewood, Fla., #2 of the Top Ten emerging travel destinations in the U.S.

Conveniently located between Wilmington, N.C., and Myrtle Beach, S.C., Ocean Isle Beach is a coastal barrier island community located along the Atlantic Ocean on the southern coastline of Brunswick County. Ocean Isle Beach is part of the Brunswick Islands and offers seven miles of pristine beach and a family beach environment.

SMITH, with offices in Raleigh and Fayetteville, North Carolina; Sarasota, Florida, and Hilton Head, South Carolina, is an advertising and marketing agency driven by discovering what makes people who they are and what motivates their decisions, and then planning strategic communications accordingly. The 37-year-old firm offers fully integrated services that include brand development, account planning, marketing research, social media marketing, dialog management, interactive services, creative, media planning/buying and public relations.

SMITH’s clients include regional, national and global companies in travel and tourism, healthcare, consumer products, real estate and financial services. The SMITH team has honed its planning and creative skills on blue-chip and Fortune 500 brands, including Papa John’s, Hershey, Ruth's Chris, Microsoft, Harley Davidson, Southeastern Regional Medical Center, Southeast Tourism Society, Jeep and Miller, as well as leading travel destinations such as Hilton Head Island, Augusta, Sarasota, Asheville, North Carolina's Brunswick Islands, Charlotte Harbor & the Gulf Islands, Fla., and Blowing Rock, N.C.

For more information on SMITH, call (910) 222-5071 or visit

Gary Smith