Farmingham, MA, October 01, 2011 --(PR.com
)-- Voodoo Tiki Tequila, the company known for ultra-premium tequila traditional & infused tequilas in hand blown glass bottles, has partnered with Atlantic Importing Co., a leading US-based drinks distributor. Atlantic Importing Co. will service Massachusetts statewide, with the full line of Voodoo Tiki Tequila Products, Point of sale and retailer support.
“The demand for our boutique tequilas grow daily so we need a distributor with the agility to change and adapt to a client base expanding at an incredible rate,” said Donna Taddeo, President of Voodoo Tiki Tequila. “We are confident that Atlantic Importing Co. will exceed our expectations with their ability to act quickly to deliver product, properly and professionally service bars, restaurants and liquor shops, while avoiding stock outs.”
Following this strategic partnership, Voodoo Tiki Tequila looks poised and ready to increase their market share of the growing U.S. Tequila market. Tequila is one of the fastest growing spirits in the United States, with retail sales over $4.3 billion in 2010.
“The large distributors are in a catch 22 with us,” said Michael Cuevas VP of Southeast Sales and Business development. “What do you tell 'Big Brand X' when this little boutique tequila has distributor sales reps excited to sell and is stealing the thunder of a sacred cow brand? We had a former distributor actually admit that they had to be very careful how much Voodoo Tiki Tequila they sold because they don’t want to upset their other client 'Brand X.'”
Aged in barrels carved from ancient and purportedly magical Voodoo Tikis. With a “Magic Word” on the back of every bottle, every bottle handmade, signed, numbered and glass etched – Voodoo Tiki Tequila has a lot of talking points, and that’s what drives the popularity.
“Ultra-Premium is fun again,” explained Julian McWatt, VP of International Sales and Manufacturing. “Voodoo Tiki is more than a tequila, it’s a lifestyle. Join the tribe at our Website!”
The Voodoo Tiki Tequila full line includes traditional tequilas Platinum, Reposado and Anejo as well as infused tequilas – Desert Rose Prickly Pear Infused, Blue Dragon Blue Raspberry and Kiwi Infused and Green Dragon Lime Infused. The company also produces 1,000 bottles annually of an exclusive Extra Anejo, 3 year aged "Limited Edition" that comes packed in a hand carved Voodoo Tiki which is over 2 feet tall. The limited edition has sold out on its release day in all of its five year history, and is currently fully subscribed with a five year wait list.
Retailers interested in Voodoo Tiki Tequilas can call 1-Voodoo-Tiki (1-866-366-8454) to join the Voodoo Tiki Tequila Selective Retailers program. A full array of Point of Sale materials is also available to retailers as allowed by law.
About Voodoo Tiki Tequila
Voodoo Tiki offers ultra-premium traditional & infused tequilas made from 100% Blue Agave. Voodoo Tiki Tequilas are sold exclusively in select restaurant, bar, nightclub and off premise locations through the company’s “Select Retailer” program. Retailers that would like to carry Voodoo Tiki Tequilas should call 1-Voodoo-Tiki (866-366-8454) Press inquiries should be directed to Press@VoodooTiki.com. Fans visit www.VoodooTiki.com to get your Free Official Voodoo Tiki Tequila Merchandise by mail.
About Atlantic Importing & Distribution
Established in 1995, Atlantic Importing & Distributing has made a name for itself through their impressive portfolio of artisan spirits, craft beers and fine wines. With a passion for high quality and unique products and a commitment to the highest customer service, they are one of the fastest growing and most progressive distributors in the state of Massachusetts.