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CodeGear Joins JAX India 2007 as Platinum Sponsor

SDA India Partners with CodeGear to Host First Ever Conference in the India

Bangalore, India, April 18, 2007 --( CodeGear has joined hands with SDA India ( as the Platinum Sponsor of JAX India 2007. The leading conference on Java, Enterprise Architecture, Eclipse and SOA, organized by S&S Media (India), will take place from May 28-31 2007 in Bangalore.

CodeGear, an independent subsidiary of Borland Software Corp., delivers innovative, high-productivity development tools for a wide spectrum of software developers ranging from individuals to enterprise teams. The company, based in Scotts Valley, California, is responsible for advancing four primary product lines – Developer Studio (Delphi, C++ Builder and C# Builder), JBuilder, Turbo and Interbase. The company is “wholly and totally focussed on developers” says Malcolm Groves, Director of Technologies and Marketing, Asia Pacific.

Produced by SDA India Magazine and, JAX India 2007 is modeled on the lines as the hugely successful JAX series of conferences and events produced annually by the S&S Media group, across Europe and South East Asia. This year, the world-class conference comes to Bangalore, to provide the highly skilled Indian audience a chance to meet and interact with the most renowned speakers from the US, Europe, and rest of the world.

At JAX India 2007 a strong selection of 30 international speakers will conduct more than 60 sessions and full-day/half-day workshops on Java, Eclipse, Enterprise Architectures, SOA, and Web Services, which are necessary ingredients for a successful business. Besides this, JAX India 2007 also focuses on aspects pertaining to project management and software testing, which are key to the functioning of distributed enterprises.

JAX India 2007 offers its participants a three-fold conference experience: participants, exhibitors and sponsors are presented with the opportunity to profit from the unique melding of the conferences JAX India 2007 (, Enterprise Architecture India 2007 ( and Eclipse Forum India 2007 (

On May 29, 30, 31 the floor space will be thrown open for partners to showcase their latest products and services to their target group. Exhibitors will share with attendees how their technologies are making an impact across a variety of industries, besides conducting live demonstrations of their software. More information on the sponsors and partners is available here:

“Whether you are a decision maker evaluating the use of these technologies, an IT business looking for partners and networking opportunities, or a working professional looking to stay on the cutting-edge of technology, this is one conference you don't want to miss,” said Dilip Thomas, Director, S&S Media (India).

Additional information on JAX India expo and conference content, registration information, and promotional opportunities is available at

About Software & Support Media (India)
For over 12 years, S&S Media (publishers of SDA India and and organiser of JAX India 2007) provided IT professionals with accurate and timely information, required to keep abreast with developments in the industry. Theri conferences include: Webinale, the conference on next-generation Web technologies, BASTA!; the conference on .NET, Visual Studio and more; Conference, the conference on .NET technologies; Entwicklertage, the conference for programmers; International PHP Conference, the hot spot for the PHP community; Ajax in Action, the conference on Ajax and related technologies; and EKON, the conference for Delphi, JBuilder, Together, C#Builder, C++Builder and InterBase.

About SDA India
SDA India is a free and unique information platform designed for India’s Enterprise IT, IT Business, IT Services & Management consumers and providers, to network and stay connected. SDA India Magazine's unique editorial formula presents practical, in-depth information on what organizations are doing to leverage information technology for their business advantage. The magazine covers the entire spectrum of IT Business, Enterprise IT analysis, IT Services, and Enterprise Software Development.

Launched in February 2007, the magazine includes independent analysis, original reporting, interviews with industry experts and numerous articles to augment the knowledge pool and strategic decision capacity of its readership.

About CodeGear
CodeGear from Borland Software Corporation delivers innovative, high-productivity development tools for a wide spectrum of software developers ranging from individuals to enterprise teams. CodeGear products enable developers to freely develop on their platform of choice while focusing on simplifying complex technologies and tasks so they can concentrate on application design, not infrastructure, to enable on-time project delivery. To learn more about CodeGear and its products, visit

Contact Information
s&s media
Dilip Thomas
+91 80 41124392/393

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