Limassol, Cyprus, October 12, 2011 --(PR.com
)-- The benefits of eToro OpenBook to inexperienced investors have always been apparent. As the world’s largest investment network, OpenBook enables traders to share trading information automatically, thus exposing them to an enormous database of successful investment strategies and successful investors who they can then follow and copy. For a novice trader, participating in eToro OpenBook means the chance to trade like a professional without the painstaking effort it takes to actually become one.
However, now with the launch of eToro’s copy.me project, it is the experts’ turn to get some kick back from the benefits they bring to the eToro OpenBook community. The personalized copy.me webpages present a summary of the expert trader’s investment profile (including strategy, portfolio, statistics, and a live trade feed) and then give the site visitor the option to invest in the trader directly. By doing so, copy.me turns financial investment into a shopping-like experience whereby the visitor can “shop” for a share of the trader’s investment portfolio. The expert trader in turn receives a commission based on the number of CopyTraders they acquire through their website, and the amount of spread-based revenues they bring in to eToro.
“The copy.me pages give successful traders the opportunity to market themselves as a viable financial investment,” said eToro CEO, Jonathan Assia. “Through these pages, the activity of their copiers can be traced directly to them and they can earn some money for the service they provide to the entire community. I am more than thrilled that these essential pillars of eToro OpenBook can finally get their just desserts, because without them the idea of the social investment network simply wouldn’t work.”
eToro has already custom made copy.me pages for several elite traders and is expected to expand the copy.me enterprise in the coming month in tandem with the launch of the eToro Guru program, also geared towards compensating successful traders with a large OpenBook following.
To learn more about eToro and OpenBook go to www.etoro.com.
eToro Group Ltd.
7 Omirou St., 2nd Floor, 3095 Limassol